September 2022

Best Naming Agencies in Chicago

Having a good business name provides a company with a host of advantages. The most substantial benefits include having strong brand awareness, brand recognition, brand loyalty, online searches and SEO, and encapsulation of the company’s purpose of values.

The cost of naming an agency can be nonexistent if a company handles it in-house. We advise consulting with a branding and naming agency before making a decision. The cost of consulting for the initial naming and branding of a company usually costs between $15,000 and $45,000.

We compiled and vetted a list of naming agency in Chicago to help you find a naming firms. Each company has a portfolio of work and is ranked based on client reviews, market leadership, and work experience. Hire the naming firms that aligns with your business goals, project management style, budget, and timeline.

List of the Top Naming Firms in The Windy City

  • 1
    MIN. PROJECT SIZE:
    $25,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Chicago, IL

    Social Driver is a digital agency based in Washinton, DC, and was founded in 2011. They have about 50 employees that specialize in social media marketing, web design, and web development for a wide range of businesses focusing on health care & medical, non-profit, and business services industries.

    Leukemia & Lymphoma Society tapped Social Driver to create an animated video for their nonprofit organization. The team wrote up a script and pre-and post-produced a two-minute video using the client's resources. Social Driver was able to take a topic that’s hard to capture in a visual medium and translate it into moving yet informative video. The team had an excellent command of the project details and timelines and kept everything moving along. 

    SERVICES
    • 30% Social Media Marketing
    • 15% Web Design
    • 15% Web Development
    • 40% Other
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  • 2
    MIN. PROJECT SIZE:
    $25,000+
    EMPLOYEE SIZE:
    1,000 - 9,999
    LOCATION:
    Chicago, IL

    SGK is a global packaging and brand experience company based in the UK and was founded in 1953. They have more than 1000 employees globally that specialize in branding, content marketing, and advertising to mid-market and enterprise clients mainly focusing on consumer products & services, e-commerce, and arts, entertainment & music industries.

    Sartorius Stedim Biotech hired SGK to rebrand their biotech company's existing product marketing assets involving their application notes, datasheets, guides, brochures, and other collateral. SGK rebranded 4,500 of the client's marketing materials within one year. Their commitment to adjust and react immediately to our demands was impressive.

    SERVICES
    • 20% Branding
    • 20% Content Marketing
    • 10% Packaging Design
    • 50% Other
  • 3
    MIN. PROJECT SIZE:
    $50,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Chicago, IL

    They have already landed major names like Life Fitness as clients, and Monogramgroup is still expanding on its list of success for brands in a wide range of industries. This Chicago-based firm helps organizations around the world focus their branding strategy to increase both brand perception and measurable sales.

    If you want to see how Monogramgroup helps brands communicate with their audiences in a unique and crowded space, look no further than their brand development work for Mintel. Monogramgroup helped them define a strategy for their specific audience to improve their reach and meet key KPIs.

    SERVICES
    • 60% Branding
    • 25% Market Research
    • 15% Marketing Strategy
    Club Champion

    Club Champion

    MonogramGroup did a brand-driven website re-skinning for Club Champion in early 2020. This project included brand concept development & testing, original photography, site architecture and a full redesign of every web...
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    Shamrock Environmental Corporation

    Shamrock Environmental Corporation

    The Southeast’s leading wastewater treatment organization goes upstream Shamrock Environmental, a portfolio company of CenterOak Partners, treats wastewater throughout the Southeastern US.   Shamrock also has a...
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    CenterOak Partners

    CenterOak Partners

    CenterOak Partners is a Dallas-based private equity firm that focuses on investing in lower middle-market companies inconsumer, industrial growth and business services sectors. Their core team has successfully invested...
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    Catholic Theological Union

    Catholic Theological Union

    One of America’s largest Roman Catholic graduate schools of theology and ministry, Catholic Theological Union is home to men and women, religious and laity, from around the world. CTU students engage in a transforming...
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  • 4
    MIN. PROJECT SIZE:
    $25,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Chicago, IL

    Founded in 2005, Cultivate is a Chicago-based branding agency that specializes in brand strategy, design, photography, and creative marketing. The team mainly works with small businesses and midmarket players such as Ozinga, The Chicago International Film Festival, and The Boxcar Children.

    For example, in 2020 Superior Construction hired Cultivate to handle its content marketing, branding, and web design efforts. Cultivate initially worked with Superior Construction for photography and videography but has since taken on various responsibilities.

    SERVICES
    • 50% Mobile App Development
    • 50% Branding
    Safety + Mobile App

    Safety + Mobile App

    Cultivate worked with a major electric utility company to create a mobile app that provides their workforce and contractors with essential job safety information. When the COVID-19 pandemic hit, delivering power to homes...
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    Nutrition GPA

    Nutrition GPA

    Nutrition GPA is a self-help tool for those seeking to monitor and improve their eating habits and nutrition status. We worked closely with the app creator, Monica Reinagel, MS, LD/N, to bring her vision to life. Monica...
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    Clinical App for Early Autism...

    Clinical App for Early Autism...

    EAS develops personalized behavioral therapy programs that enable families to work hand in hand with licensed ABA professionals to create positive interactions and measurable outcomes for children with autism. After...
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    Naledi Collection Brand Launch

    Naledi Collection Brand Launch

    IGC provides a comprehensive range of diamond jewelry products, services, and tools for experienced independent jewelers who want to stand out and be competitive in a rapidly changing market. Post rename and rebrand, a...
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  • 5
    MIN. PROJECT SIZE:
    $5,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Chicago, IL

    Recognizable brands worldwide have employed VisualFizz to bring their branding needs to the next level. Based in Chicago, VisualFizz was founded with a focus on helping brands evolve into their best, most user-friendly selves.

    When their client needed a more impactful and effective strategy for reaching goals nationwide, VisualFizz provided them with focused service that continues to this day. Their strategy involved refining their client’s distinct voice as well as their visual profile to become more effective in a crowded digital space.

    SERVICES
    • 20% Web Development
    • 20% Social Media Marketing
    • 15% Pay Per Click
    • 45% Other
    Website Redesign and Optimization...

    Website Redesign and Optimization...

    Please see full case study here: https://www.visualfizz.com/case-studies/wordpress-redesign-for-chicago-healthcare-provider/ The Results of the VisualFizz Partnership CCHC patients experienced a faster-running website...
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    Web Design and Branding for...

    Web Design and Branding for...

    See full case study here: https://www.visualfizz.com/case-studies/development-design-for-professional-community/ Introduction: CMX wanted to create a robust, secure WordPress brand site that allowed each user to securely...
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    Full Service E-Commerce, SEO, and...

    Full Service E-Commerce, SEO, and...

    See Full Case Study Here: https://www.visualfizz.com/case-studies/ecommerce-social-media-case-study/ Quick Summary: Their assortment of unique and fun accessories, home goods, and lifestyle products are focused on strong...
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    One Hope United: Non-Profit CRO...

    One Hope United: Non-Profit CRO...

    View full case study here: https://www.visualfizz.com/case-studies/web-development-design-chicago-non-profit/   Quick Summary:  Utilizing marketing strategies during the holiday season is a stressful undertaking for...
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  • 6
    MIN. PROJECT SIZE:
    $10,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Chicago, IL

    Artversion counts Volvo among its key clients and has delivered branding results in a variety of industries. The result is that this Chicago-based firm has achieved widespread acclaim for their targeted branding work.

    One example of their branding success comes from a globally recognized brand that found itself in need of refreshed brand identity. Artversion helped them revitalize their existing strategy to stand out in a crowded market and leave a powerful impression on more customers than ever before.

    SERVICES
    • 25% Web Design
    • 25% UX/UI Design
    • 25% Branding
    • 25% Other
  • 7
    MIN. PROJECT SIZE:
    $10,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Chicago, IL

    Batesmeron Sweet Design is a branding design agency based in Chicago whose past clients include Chicago Flower and Garden Show and many more significant brands across multiple markets. What sets them apart is their ability to deliver brand identity design that doesn’t just look good—it actually delivers on key performance indicators to help brands drive real growth.

    One of Batesmeron Sweet Design’s most recent successes comes from their work for Dustless, who sought them out in need of branding that would help them improve their brand’s unique voice. Batesmeron Sweet Design gave them the resources and expertise to confidently improve their brand presentation, resulting in lasting effects on their bottom line.

    SERVICES
    • 60% Branding
    • 25% Direct Marketing
    • 15% Web Design
    RCN Chicago Valentine's Day...

    RCN Chicago Valentine's Day...

    For their mid-Q1 efforts, entertainment and communications provider RCN decided they wanted to create a campaign that disrupted their typical messaging style. In the spirit of the season, the BatesMeron team set to work...
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  • 8
    MIN. PROJECT SIZE:
    $10,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Chicago, IL

    With key clients like the United States Steel and Verso, Conjure is a trusted creative company that has been in service since 1996. The team has experience working with small-, mid-sized, and large enterprises from various industries like business services and consumer products.

    Among Conjure’s biggest projects is its rebranding efforts for ICC Group Inc., a construction firm from Elburn, Illinois. The team helped the client handle its rebrand as they expand, stirring clear from its previous region-specific approach.

    SERVICES
    • 80% Branding
    • 10% Graphic Design
    • 10% Packaging Design
    Company and Product Branding

    Company and Product Branding

    Branding for a new brewing company. The client's desire was to reflect his commitment to the environment and the use of organics materials in every part of his business.
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    Branding NYSE Event

    Branding NYSE Event

    Extend the branding of United States Steel "X" campaign to the bell ringing at the NYSE.
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    Next Level Recycling

    Next Level Recycling

    Communicate the value of responsibility manufactured steel to a younger audience that doesn't know U. S. Steel is still around.
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    Brand Advertising Campaign

    Brand Advertising Campaign

    Develop a series of ads that promotes The JAMA Network as an inclusive, credible, and respected peer-review organization.
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  • 9
    MIN. PROJECT SIZE:
    $10,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Chicago, IL

    Frequently featured on the Inc. 5000, Logical Media Group is a digital marketing agency with years of experience in delivering exceptional results. Their creative focus on building systems and crafting strategies empowers their partners to achieve transformational results.

    Logical Media Group’s seasoned marketing team was a game-changer in Orgain’s utilization of new opportunities and sales funnels. The digital solutions provider built a detailed campaign structure that has led to an increase of up to 850% in YoY conversions, 614% in YoY revenue, and 462% in YoY ROI to Orgain’s performance.
     

    SERVICES
    • 15% Pay Per Click
    • 15% Search Engine Optimization
    • 10% Social Media Marketing
    • 60% Other
    Donlen

    Donlen

    We developed Donlen Web's website utilizing the “Form Follows Function” methodology. Meaning the functionality, usability, and navigation of the website will come first, followed secondly by design. We delivered a...
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    Precious Moments Social Media...

    Precious Moments Social Media...

    In order to expand online awareness and generate sales, Logical recommended a comprehensive Search Engine Optimization (SEO) and Paid Media campaign, consisting of Paid Social Media Ads (Facebook and Instagram) and Paid...
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    Soliant Consulting

    Soliant Consulting

    We developed Soliant Consulting's website utilizing the “Form Follows Function” methodology. Meaning the functionality, usability, and navigation of the website will come first, followed secondly by design. We...
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    Jameson's Charhouse

    Jameson's Charhouse

    We developed Jameson's Charhouse's website utilizing the “Form Follows Function” methodology. Meaning the functionality, usability, and navigation of the website will come first, followed secondly by design. We...
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  • 10
    MIN. PROJECT SIZE:
    $25,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Chicago, IL

    When companies like Microsoft need an effective path to better brand iconography, they enlist the services of Mabbly. This Chicago-based brand design agency has provided their services for brands throughout the world, and has established itself as an agency that delivers consistent results.

    ShopRunner is a company that’s tapped into a large audience already but was looking to expand their reach. They turned to Mabbly for the opportunity to improve their brand platform, and Mabbly delivered a robust branding strategy that led to increased business and brand awareness.

    SERVICES
    • 25% Digital Strategy
    • 20% Branding
    • 20% Web Design
    • 35% Other
    AArete

    AArete

    Mabbly was enlisted by AArete to facilitate a brand study and GTM strategy for their newly repositioned core differentiators as well as a complete overhaul of their CMS,  sales collateral, and the implementation of...
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    Airsys

    Airsys

    https://www.mabbly.com/case/airsys/
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    Crane

    Crane

    https://www.mabbly.com/case/crane/
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  • 11
    MIN. PROJECT SIZE:
    $1,000+
    EMPLOYEE SIZE:
    2 - 9
    LOCATION:
    Chicago, IL

    Concentric Design is a Chicago-based graphic design firm that specializes in visual identity, website, and print design projects for a variety of clients seeking to positively impact their customers and communities. They help their clients succeed by creating brand identities, digital experiences, and print materials that communicate clearly, achieve marketing goals and look fantastic.

    They worked with Foy and created a visual identity system that promotes a wellness mindset across all touchpoints.
     

    SERVICES
    • 35% Branding
    • 30% Web Design
    • 25% Graphic Design
    • 10% Other
  • 12
    MIN. PROJECT SIZE:
    $10,000+
    EMPLOYEE SIZE:
    50 - 249
    LOCATION:
    Chicago, IL

    This established branding and PR company counts major brands like Adobe among their clients. Based in Chicago, Motion Agency brings a bright and impactful approach to each unique enterprise project they take on.

    The Home Depot has home improvement retail locations for customers around the world. They turned to Motion Agency for a focused strategy that would highlight their unique brand voice and audience. Motion Agency delivered with highly modern and striking approach focused on making an impact.

    SERVICES
    • 20% Branding
    • 20% Public Relations
    • 10% Digital Strategy
    • 50% Other
  • 13
    MIN. PROJECT SIZE:
    $5,000+
    EMPLOYEE SIZE:
    2 - 9
    LOCATION:
    Chicago, IL

    A Willing Participant has provided advertising solutions for huge names like Accelerate Institute as well as dozens of enterprise clients around the world. This Chicago-based agency was founded on a will to be great and has already made major waves with work for enterprise clients and startups alike.

    When Deloro Wear Solutions needed a powerful way to supercharge their strategy, they turned to A Willing Participant. A Willing Participant completely revamped their approach to highlight some of their most appealing elements and drive higher engagement and sales.

    SERVICES
    • 25% Advertising
    • 20% Direct Marketing
    • 15% Search Engine Optimization
    • 40% Other
  • 14
    MIN. PROJECT SIZE:
    $50,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Chicago, IL

    Symmetri Marketing clients include National Geographic, and they specialize in providing a design-centric approach to branding for their clients. With a focus on emphasizing the most vital elements of brand messaging, Symmetri Marketing was founded on forward-thinking principles in Chicago.

    When the Detroit Zoo needed a complete overhaul of their brand approach, they turned to Symmetri Marketing. The agency provided them with an end-to-end analysis of how they could make their approach more targeted, impactful and successful.

    SERVICES
    • 30% Branding
    • 20% Web Development
    • 10% UX/UI Design
    • 40% Other
  • 15
    MIN. PROJECT SIZE:
    $5,000+
    EMPLOYEE SIZE:
    2 - 9
    LOCATION:
    Chicago, IL

    Strike 2 clients include Brightfield Group, and they specialize in providing a design-centric approach to branding for their clients. With a focus on emphasizing the most vital elements of brand messaging, Strike 2 was founded on forward-thinking principles in Chicago.

    When Bartesian needed a complete overhaul of their brand approach, they turned to Strike 2. The agency provided them with an end-to-end analysis of how they could make their approach more targeted, impactful and successful.

    SERVICES
    • 34% Advertising
    • 33% Marketing Strategy
    • 33% Branding
    Bozii Rebrand and Point of Sale

    Bozii Rebrand and Point of Sale

    Bozii is a QSR located in the heart of Chicago's business district. Despite its ideal location, they weren't getting the foot traffic they felt they deserved. What they offered was a unique take on healthy fast-casual....
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    Sprint Social Campaign

    Sprint Social Campaign

    Created a social campaign for Sprint, helping them highlight their service in a stylish and humor-centric way that appealed to consumers. https://www.strike-2.com/kevinlove
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    G2 Launch

    G2 Launch

    Gatorade needed something to counter the huge success of new competitor, Vitaminwater, and they were counting on the launch of G2 to do it. This campaign resulted in the year's most successful new product launch...
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    Website and Branding for Ronin...

    Website and Branding for Ronin...

    An up-and-coming firm in the Private Equity space, Ronin came to us just weeks away from closing a deal that would land them in publications across the industry. Anticipating an influx of digital traffic, their website...
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