What do YouTube and Reebok have in common? They’ve both turned to C42D for branding expertise. This New York-based agency was founded in 2010 and has already made major waves with branding for enterprise clients and startups alike.
When Shazam launched a platform targeting brands, C42D analyzed the entirety of their content to refine their brand story, create key visuals and design a system that would bring together all elements of the Shazam brand. The campaign was a huge success and continues to drive progress for the brand today.
Cuebiq Brand Relaunch
Cuebiq, a global leader in mobility and geospatial analysis, helps marketers answer their most pressing targeting and measurement questions via the industry’s most comprehensive understanding of the offline consumer journey.
Cuebiq needed to evolve its brand position, visual identity, and web presence to embrace its role as market leader, while still reflecting the values and direction of the brand.
We evolved Cuebiq’s current mark to be unique, ownable, and anchored in its core brand attributes. The resulting logotype uses a custom typeface to animate Cuebiq’s positivity and humanity. We extended that work into a new brand identity system and a rebuilt website experience.
View the full case study here.