Catchword

Catchword brings brands to the next level with expert branding, having done so for companies like Aetna and other notable organizations. Focused on helping expand brands’ ability to attract their target audience, this Oakland, California-based firm offers an emphasis on improved brand identity.

One example of Catchword’s experience is their work for ecommerce companies looking to increase their brand uniqueness without breaking the bank. Catchword helps them target their weak points with the assistance of a keen eye for detail and years of expertise in branding design.

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Details

Undisclosed
Undisclosed
2 - 9
Founded 1998

Locations

Oakland, CA
Tenafly, NJ
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Reviews

5.0

"Their ability to stretch across industry and discipline set them apart." - Senior Manager, Accounting Firm

49 reviews on clutch.co

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Catchword

Naming wearable fitness trackers for Fitbit

The margin for error was slim with these wireless fitness trackers. Successful names would have to be short enough to fit on the small devices, and match the snappiness of the mother brand. In addition, the names would...

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Naming wearable fitness trackers for Fitbit

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Car naming for Volkswagen

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Beverage platform naming for Starbucks

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Company and product platform naming

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Naming a self-powered blockchain company

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Mochidoki – Winner of an LIA for excellence in Verbal Branding

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Upwork – company naming for oDesk and Elance

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Artisan Chicken Sandwich – naming over 10 food & beverage items for McDonald's

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Crazy8 – retail brand naming for Gymboree

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Clover Health – naming a new health insurance company

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Nature's Promise – naming a family of organic products for Ahold USA

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Fibrance – naming a revolutionary technology for Corning

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Shomi - naming a new video streaming service for Rogers and Shaw

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Sunbird – naming a DCIM company and B2B platform for Raritan

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Refreshers - naming a beverage platform for Starbucks

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Optane – naming Intel's revolutionary technology

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Vudu – naming a popular media streaming service

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Javiva – naming a blended beverage line for Peet’s Coffee

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