April 2024

Top Digital Marketing Companies in Canada

Times have changed, and even the way businesses approach their customers has shifted. The internet has brought a whole new market. Read More

983 Firms

List of the Best Digital Marketing Agencies in Canada

33 of 40
  • Location Vancouver, Canada
    Min. Project Size $5,000 +
    Employees 10 - 49
    Location Vancouver, Canada
    Min. Project Size $5,000 +
    Employees 10 - 49
    Service Areas
    Web Design
    Branding
    Graphic Design
    Search Engine Optimization
    Web Design Branding Graphic Design Search Engine Optimization
    Service Areas
    Web Design
    Branding
    Graphic Design
    Search Engine Optimization
    Web Design Branding Graphic Design Search Engine Optimization
    Worked with this company?
    Location Vancouver, Canada
    Min. Project Size $5,000 +
    Employees 10 - 49
    ABOUT

    As an award-winning web design company, Aroma Web Design designs professional and clean websites for startups and enterprises alike. The firm not only focuses on web design but also branding and SEO services catered to clients from the business services, financial services, and healthcare industries.

     

    One of Aroma Web Design’s projects was done with Orange Rocket. Aroma Web Design helped out by creating and developing a brand identity for the company in the form of their name, business cards, print materials, and even t-shirts.

    Worked with this company?
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  • Location Mississauga, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Mississauga, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Search Engine Optimization
    Web Design
    Conversion Optimization
    Pay Per Click
    Search Engine Optimization Web Design Conversion Optimization Pay Per Click
    Service Areas
    Search Engine Optimization
    Web Design
    Conversion Optimization
    Pay Per Click
    Search Engine Optimization Web Design Conversion Optimization Pay Per Click
     “My brand is well represented by his work.”
    • Owner, Jacqueline Halstead Designs
    •  “My brand is well represented by his work.”
      • Owner, Jacqueline Halstead Designs
    Location Mississauga, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    SEO company Local SEO Rankings was launched in 2016. Their small team is in Mississauga, Canada and specializes in search engine optimization, web design, conversion optimization, pay per click, and more.

     “My brand is well represented by his work.”
    • Owner, Jacqueline Halstead Designs
    •  “My brand is well represented by his work.”
      • Owner, Jacqueline Halstead Designs
  • Location Coquitlam, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Coquitlam, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Digital Strategy
    Web Development
    Web Design
    Search Engine Optimization
    Digital Strategy Web Development Web Design Search Engine Optimization
    Service Areas
    Digital Strategy
    Web Development
    Web Design
    Search Engine Optimization
    Digital Strategy Web Development Web Design Search Engine Optimization
    “What impressed me the most and made this company truly unique was their ability to cultivate personal relationships."
    • Office Manager, Highrise Glass
    • “What impressed me the most and made this company truly unique was their ability to cultivate personal relationships."
      • Office Manager, Highrise Glass
    Location Coquitlam, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    Vivid Strategy Inc., a web development company, was founded in 2019. The company offers web development, web design, and digital strategy, and is small.

    “What impressed me the most and made this company truly unique was their ability to cultivate personal relationships."
    • Office Manager, Highrise Glass
    • “What impressed me the most and made this company truly unique was their ability to cultivate personal relationships."
      • Office Manager, Highrise Glass
  • Location Edmonton, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Edmonton, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Web Design
    Web Development
    Digital Strategy
    Branding
    Web Design Web Development Digital Strategy Branding
    Service Areas
    Web Design
    Web Development
    Digital Strategy
    Branding
    Web Design Web Development Digital Strategy Branding
    Worked with this company?
    Location Edmonton, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Contractor Websites is a small web design agency. Established in 2019, the company is in Edmonton, Canada. Their team focuses on web design, web development, digital strategy, branding, and more.

    Worked with this company?
  • Location Toronto, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Toronto, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Web Design
    Search Engine Optimization
    Email Marketing
    Logo
    Web Design Search Engine Optimization Email Marketing Logo
    Service Areas
    Web Design
    Search Engine Optimization
    Email Marketing
    Logo
    Web Design Search Engine Optimization Email Marketing Logo
    Worked with this company?
    Location Toronto, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    Web design company The Design Freak is headquartered in Toronto, Canada. They offer web design, search engine optimization, email marketing, and logo and were launched in 2020.

    Worked with this company?
  • Location Halifax, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Halifax, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Video Production
    Content Marketing
    Video Production Content Marketing
    Service Areas
    Video Production
    Content Marketing
    Video Production Content Marketing
    Worked with this company?
    Location Halifax, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Tilt Media is a Halifax, Canada-based video production company. They focus on video production and content marketing and were established in 2019.

    Worked with this company?
  • Location Toronto, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Toronto, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Web Design
    Digital Strategy
    Mobile & App Marketing
    Web Development
    Web Design Digital Strategy Mobile & App Marketing Web Development
    Service Areas
    Web Design
    Digital Strategy
    Mobile & App Marketing
    Web Development
    Web Design Digital Strategy Mobile & App Marketing Web Development
    Worked with this company?
    Location Toronto, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Atlas Agency is a web design company. They offer web design, digital strategy, mobile & app marketing, web development, and more and were established in 2018. The company is in Toronto, Canada.

    Worked with this company?
  • Location Richmond, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Richmond, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Branding
    Marketing Strategy
    Advertising
    Digital Strategy
    Branding Marketing Strategy Advertising Digital Strategy
    Service Areas
    Branding
    Marketing Strategy
    Advertising
    Digital Strategy
    Branding Marketing Strategy Advertising Digital Strategy
    Worked with this company?
    Location Richmond, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    PLAYHEADS Creative Ltd., a branding agency, was founded in 2012. The small team offers branding, marketing strategy, advertising, public relations, and more.

    Worked with this company?
  • Location Toronto, Canada
    Min. Project Size $10,000 +
    Employees 10 - 49
    Location Toronto, Canada
    Min. Project Size $10,000 +
    Employees 10 - 49
    Service Areas
    Branding
    Logo
    Market Research
    Mobile App Development
    Branding Logo Market Research Mobile App Development
    Service Areas
    Branding
    Logo
    Market Research
    Mobile App Development
    Branding Logo Market Research Mobile App Development
    Worked with this company?
    Location Toronto, Canada
    Min. Project Size $10,000 +
    Employees 10 - 49
    ABOUT

    RogueUX is a branding company. The small Toronto, Canada-based team specializes in branding, market research, social media marketing, search engine optimization, and more. The company was established in 2021.

    Worked with this company?
  • Location Brampton, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Brampton, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Business Consulting
    Content Marketing
    Product Design
    Search Engine Optimization
    Business Consulting Content Marketing Product Design Search Engine Optimization
    Service Areas
    Business Consulting
    Content Marketing
    Product Design
    Search Engine Optimization
    Business Consulting Content Marketing Product Design Search Engine Optimization
    Worked with this company?
    Location Brampton, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    FC Digital Studio is a content marketing company. The small Brampton, Canada-based team focuses on content marketing, business consulting, product design, search engine optimization, and more. The agency was founded in 2003.

    Worked with this company?
  • Location Brampton, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Brampton, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    UX/UI Design
    Social Media Marketing
    Web Development
    E-Commerce Development
    UX/UI Design Social Media Marketing Web Development E-Commerce Development
    Service Areas
    UX/UI Design
    Social Media Marketing
    Web Development
    E-Commerce Development
    UX/UI Design Social Media Marketing Web Development E-Commerce Development
    Worked with this company?
    Location Brampton, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Buzz Techies is well-versed in many different areas of marketing and design, offering affordable web and mobile development solutions. They also offer UX/UI design and social media marketing assistance to small businesses in the fields of advertising and marketing as well as business services.

    As an example of their work, Buzz Techies worked with MeiWei, a contemporary Asian cuisine bistro. Buzz Techies provided their services and developed a website for the restaurant, with a focus on a minimalist theme and lead conversion optimization.

    Worked with this company?
  • Location Winnipeg, Canada
    Min. Project Size $10,000 +
    Employees 10 - 49
    Location Winnipeg, Canada
    Min. Project Size $10,000 +
    Employees 10 - 49
    Service Areas
    Video Production
    Content Marketing
    Media Planning & Buying
    Other Marketing
    Video Production Content Marketing Media Planning & Buying Other Marketing
    Service Areas
    Video Production
    Content Marketing
    Media Planning & Buying
    Other Marketing
    Video Production Content Marketing Media Planning & Buying Other Marketing
    Worked with this company?
    Location Winnipeg, Canada
    Min. Project Size $10,000 +
    Employees 10 - 49
    ABOUT

    Tripwire Media Group, a video production agency, was established in 2009. They are headquartered in Winnipeg, Canada and have a small team. Their services include video production, content marketing, media planning & buying, and other marketing.

    Worked with this company?
  • Location Vancouver, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Vancouver, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Content Marketing
    Public Relations
    Content Marketing Public Relations
    Service Areas
    Content Marketing
    Public Relations
    Content Marketing Public Relations
    “We had a trusting relationship where we could communicate openly, allowing us to move projects along faster."
    • Founding Partner, Major Tom
    • “We had a trusting relationship where we could communicate openly, allowing us to move projects along faster."
      • Founding Partner, Major Tom
    Location Vancouver, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    With an impressive list of clients and feedback that speaks to their consistent quality, Blank Slate Content brings brands to the next level with content marketing. Focused on providing high-end content marketing that meets key marketing goals, this Vancouver-based firm offers an emphasis on helping brands drive change through world-class work.

    One example of Blank Slate Content’s experience is their work for ecommerce companies looking to expand their brand through content marketing. Blank Slate Content helps them target their audience of customers with capabilities that rival many much larger enterprises. This results in content marketing that sets them apart from the competition. 

    “We had a trusting relationship where we could communicate openly, allowing us to move projects along faster."
    • Founding Partner, Major Tom
    • “We had a trusting relationship where we could communicate openly, allowing us to move projects along faster."
      • Founding Partner, Major Tom
  • Location Montréal, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Montréal, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Cloud Consulting & SI
    IT Managed Services
    IT Strategy Consulting
    Other IT Consulting and SI
    Cloud Consulting & SI IT Managed Services IT Strategy Consulting Other IT Consulting and SI
    Service Areas
    Cloud Consulting & SI
    IT Managed Services
    IT Strategy Consulting
    Other IT Consulting and SI
    Cloud Consulting & SI IT Managed Services IT Strategy Consulting Other IT Consulting and SI
    Worked with this company?
    Location Montréal, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    Dendory Capital is a cloud consulting & SI company. The small Montréal, Canada-based team provides cloud consulting & SI, IT managed services, IT strategy consulting, other IT consulting and SI, and more. The agency was established in 2019.

    Worked with this company?
  • Location Toronto, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Toronto, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Web Design
    Web Development
    Conversion Optimization
    Search Engine Optimization
    Web Design Web Development Conversion Optimization Search Engine Optimization
    Service Areas
    Web Design
    Web Development
    Conversion Optimization
    Search Engine Optimization
    Web Design Web Development Conversion Optimization Search Engine Optimization
    “They reach out to me with a clear scope of work tailored to my needs. This is exactly what I need."
    • Director, Stepcon Engineering INc
    • “They reach out to me with a clear scope of work tailored to my needs. This is exactly what I need."
      • Director, Stepcon Engineering INc
    Location Toronto, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Compile Marketing, a web design agency and web development company, is in Toronto, Canada. They specialize in web design and web development and were launched in 2021.

    “They reach out to me with a clear scope of work tailored to my needs. This is exactly what I need."
    • Director, Stepcon Engineering INc
    • “They reach out to me with a clear scope of work tailored to my needs. This is exactly what I need."
      • Director, Stepcon Engineering INc
  • Location Saint Stephen, Canada
    Min. Project Size $0 +
    Employees Freelancer
    Location Saint Stephen, Canada
    Min. Project Size $0 +
    Employees Freelancer
    Service Areas
    Web Development
    Social Media Marketing
    Search Engine Optimization
    Web Design
    Web Development Social Media Marketing Search Engine Optimization Web Design
    Service Areas
    Web Development
    Social Media Marketing
    Search Engine Optimization
    Web Design
    Web Development Social Media Marketing Search Engine Optimization Web Design
    “Professional, responsive, excellent work at very reasonable cost."
    • Owner, Dominion Hill Country Inn
    • “Professional, responsive, excellent work at very reasonable cost."
      • Owner, Dominion Hill Country Inn
    Location Saint Stephen, Canada
    Min. Project Size $0 +
    Employees Freelancer
    ABOUT

    The Dss is a small website development company. Launched in 2004, the team specializes in web development, social media marketing, search engine optimization, web design, and more. The company is in Saint Stephen, Canada.

    “Professional, responsive, excellent work at very reasonable cost."
    • Owner, Dominion Hill Country Inn
    • “Professional, responsive, excellent work at very reasonable cost."
      • Owner, Dominion Hill Country Inn
  • Location London, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location London, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Search Engine Optimization
    Web Design
    Web Development
    UX/UI Design
    Search Engine Optimization Web Design Web Development UX/UI Design
    Service Areas
    Search Engine Optimization
    Web Design
    Web Development
    UX/UI Design
    Search Engine Optimization Web Design Web Development UX/UI Design
    “We were completely satisfied with all areas of business."
    • Owner, Alchemist Ladies Fitness & Health Club
    • “We were completely satisfied with all areas of business."
      • Owner, Alchemist Ladies Fitness & Health Club
    Location London, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Pavle & Co, a SEO company, was launched in 2023. The agency focuses on search engine optimization, web design, web development, and ux/ui design, and is small.

    “We were completely satisfied with all areas of business."
    • Owner, Alchemist Ladies Fitness & Health Club
    • “We were completely satisfied with all areas of business."
      • Owner, Alchemist Ladies Fitness & Health Club
  • Location Calgary, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Calgary, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Web Design
    Graphic Design
    Packaging Design
    UX/UI Design
    Web Design Graphic Design Packaging Design UX/UI Design
    Service Areas
    Web Design
    Graphic Design
    Packaging Design
    UX/UI Design
    Web Design Graphic Design Packaging Design UX/UI Design
    Worked with this company?
    Location Calgary, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    Recognizable brands worldwide have employed Cosmic Collaborative to bring their web design needs to the next level. Based in Canada, Cosmic Collaborative was founded with a focus on helping brands evolve into their best, most user-friendly selves.

    When their client needed a more impactful and effective strategy for reaching goals nationwide, Cosmic Collaborative provided them with focused service that continues to this day. Their strategy involved refining their client’s distinct voice as well as their visual profile to become more effective in a crowded digital space.

    Worked with this company?
  • Location Vancouver, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Location Vancouver, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Service Areas
    Pay Per Click
    Content Marketing
    Conversion Optimization
    Digital Strategy
    Pay Per Click Content Marketing Conversion Optimization Digital Strategy
    Service Areas
    Pay Per Click
    Content Marketing
    Conversion Optimization
    Digital Strategy
    Pay Per Click Content Marketing Conversion Optimization Digital Strategy
    Worked with this company?
    Location Vancouver, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    ABOUT

    Wise Digital Group is a pay per click company. They were established in 2019 and provide pay per click, content marketing, conversion optimization, digital strategy, and more.

    Worked with this company?
  • Location Vancouver, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Vancouver, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Branding
    E-Commerce Development
    Web Development
    Custom Software Development
    Branding E-Commerce Development Web Development Custom Software Development
    Service Areas
    Branding
    E-Commerce Development
    Web Development
    Custom Software Development
    Branding E-Commerce Development Web Development Custom Software Development
    Worked with this company?
    Location Vancouver, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    Actualize8 clients include Vessi Footwear, and they specialize in providing a design-centric approach to branding for their clients. With a focus on emphasizing the most vital elements of brand messaging, Actualize8 was founded on forward-thinking principles in Canada.

    When Green Thumb needed a complete overhaul of their brand approach, they turned to Actualize8. The agency provided them with an end-to-end analysis of how they could make their approach more targeted, impactful and successful.

    Worked with this company?
  • Location Petit-de-Grat, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Petit-de-Grat, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Web Design
    Logo
    Branding
    Social Media Marketing
    Web Design Logo Branding Social Media Marketing
    Service Areas
    Web Design
    Logo
    Branding
    Social Media Marketing
    Web Design Logo Branding Social Media Marketing
    Worked with this company?
    Location Petit-de-Grat, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Samson.Digital is a small web design company. The Petit-de-Grat, Canada-based firm was established in 2020. Their services include web design, logo, ux/ui design, branding, and more.

    Worked with this company?
  • Location Ottawa, Canada
    Min. Project Size $10,000 +
    Employees 2 - 9
    Location Ottawa, Canada
    Min. Project Size $10,000 +
    Employees 2 - 9
    Service Areas
    Video Production
    Branding
    Web Design
    Marketing Strategy
    Video Production Branding Web Design Marketing Strategy
    Service Areas
    Video Production
    Branding
    Web Design
    Marketing Strategy
    Video Production Branding Web Design Marketing Strategy
    Worked with this company?
    Location Ottawa, Canada
    Min. Project Size $10,000 +
    Employees 2 - 9
    ABOUT

    Billingham Agency is a video production company. Their small team is located in Ottawa, Canada. The company focuses on video production, branding, web design, marketing strategy, and more. The company was launched in 2017.

    Worked with this company?
  • Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Search Engine Optimization
    Web Design
    Search Engine Optimization Web Design
    Service Areas
    Search Engine Optimization
    Web Design
    Search Engine Optimization Web Design
    “Highly recommended for anyone looking to enhance their digital footprint!"
    • CEO, Black Owl Systems Inc.
    • “Highly recommended for anyone looking to enhance their digital footprint!"
      • CEO, Black Owl Systems Inc.
    Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    Based in Calgary, Canada, Matt Edward SEO is a small SEO agency. Established in 2022, the team offers search engine optimization and web design.

    “Highly recommended for anyone looking to enhance their digital footprint!"
    • CEO, Black Owl Systems Inc.
    • “Highly recommended for anyone looking to enhance their digital footprint!"
      • CEO, Black Owl Systems Inc.
  • Location Oshawa, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Oshawa, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Web Design
    Digital Strategy
    Search Engine Optimization
    Web Design Digital Strategy Search Engine Optimization
    Service Areas
    Web Design
    Digital Strategy
    Search Engine Optimization
    Web Design Digital Strategy Search Engine Optimization
    “I’d recommend Durham Web Designer to my own mother; I trust them that much."
    • Owner, Super Cover
    • “I’d recommend Durham Web Designer to my own mother; I trust them that much."
      • Owner, Super Cover
    Location Oshawa, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    Durham Web Designer is a freelance design agency that builds SEO-friendly websites for businesses in Ontario, Canada. The agency offers its services in web design, digital strategy, and SEO for small firms from various industries. The team focuses its SEO efforts on local search, website enhancements, and mobile optimization.

    As an example of their work, Durham Web Designer developed a website for Max Improvements, a local home improvement contractor. The site is designed to be compatible with mobile devices and has a photo gallery that showcases previous projects done by the contractor.
     

    “I’d recommend Durham Web Designer to my own mother; I trust them that much."
    • Owner, Super Cover
    • “I’d recommend Durham Web Designer to my own mother; I trust them that much."
      • Owner, Super Cover
  • Location Burlington, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Burlington, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Web Development
    Digital Strategy
    Social Media Marketing
    Web Design
    Web Development Digital Strategy Social Media Marketing Web Design
    Service Areas
    Web Development
    Digital Strategy
    Social Media Marketing
    Web Design
    Web Development Digital Strategy Social Media Marketing Web Design
    Worked with this company?
    Location Burlington, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    LevelUp Marketing Solutions is a website development company. They provide web development, digital strategy, social media marketing, web design, and more and were founded in 2018.

    Worked with this company?
Need Help Finding a Company?
Canada Digital Marketing Agency FAQs
What Is a Digital Marketing Plan?

A digital marketing plan (or digital marketing strategy) outlines how to drive traffic to your website, attract leads, and convert leads to customers. It’s the foundation for all marketing activities. It should include business goals, the digital marketing strategies needed to reach those goals, and a budget.

What Should a Digital Marketing Plan Include?

A digital marketing plan should include the following:

  1. SMART Goals: Goals that are specific, measurable, attainable, relevant, and timely.
  2. SWOT Analysis: Explore strengths, weaknesses, opportunities, and threads of different marketing activities to prioritize the best ones for your business.
  3. Audience Analysis: Who is your audience? How does each audience grouping find and interact with your business? What is the best messaging for each audience?
  4. Marketing Tactics: List the marketing strategies you will use to meet your SMART goals.
  5. Key Performance Indicators (KPIs): Define how you will measure success for each marketing tactic.
How Do I Create a Digital Marketing Plan?

There are 5 steps to create a digital marketing plan for your business:

  1. Brainstorm goals: Identify the overarching objectives you want to achieve with digital marketing.
  2. Define your unique value: Understanding the unique value of each product or service you’re marketing helps you send the right message to leads.
  3. Create buyer personas: Use data about your customer base to segment your audience. Think about how each audience grouping interacts with your business. What messaging would appeal to them the most?
  4. List the marketing channels you plan to use: Each digital marketing channel has pros and cons. Align your goals and buyer personas with digital marketing channels that make sense for your business.
  5. Set a budget: Your budget will determine how much money you can invest in each marketing channel.