January 2022

Top Logo Design Portfolios

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Logo design is the process of designing, producing, and disseminating a business’s logo. A logo is a graphic mark, emblem, symbol, or design that represents an organization or product. A logo can be an abstract design such as the Nike Swoosh or a stylized version of the business or product name. The benefits of a strong logo include public identification and recognition. With a strong logo, companies are able convey their message. Sporty, formal, local, classy: Businesses can design a logo that exudes any of these characteristics. Many firms that produce logos also do general graphic design.

Use our directory of logo designers to find the best logo design company for your project goals, budget, and timeline. Our list includes data about each company's client review ratings, work portfolios, minimum project size, location, and specialty services. Get started hiring a top logo designer today! Learn what questions to ask for the perfect logo.

List of the Best Logo Designers

  • 1
    MIN. PROJECT SIZE:
    $25,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Oakland, CA

    When a brand like Moveworks needs brand development work, there’s one agency they call—Emotive Brand. Founded in California and featuring some of the greatest branding professionals in the market, Emotive Brand helps brands create their voice with expert brand strategies and execution.

    Emotive Brand brings clients exactly the brand design results they need in a timely and affordable manner. That’s why they’ve become a go-to name in branding that continues to make waves across a range of industries and client specialties.

    SERVICES
    • 50% Branding
    • 25% Logo
    • 25% Marketing Strategy
    The New Standard for Data Privacy

    The New Standard for Data Privacy

    All of us as consumers trust our data with companies to buy medicine, fly on airplanes, pay our salaries, and much more. So, who’s going to build the platform to ensure that all this data is secure and used and...
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    Unifying Two Fintech Products...

    Unifying Two Fintech Products...

    When the company approached us, TopstepTrader was actually two separate products. The first, TopstepTrader, enabled online traders to prove their trading competence and earn the right to become a Funded Trader—trading...
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    Positioning a Technology...

    Positioning a Technology...

    Snow Software is a SaaS-based Technology Intelligence platform that gives IT and Software Asset Managers the tools they need to gain a full and up-to-date perspective on their entire technology ecosystem.   While the...
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    Launching a Different Kind of AI...

    Launching a Different Kind of AI...

    To Moveworks, gone were the days of inefficient, frustrating IT—where even the simplest IT problems (changing a password, adding an admin) sat unsolved for days, gathering dust.    After three years in stealth mode...
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  • 2
    MIN. PROJECT SIZE:
    $1,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Chicago, IL

    Many enterprise clients count Crowdspring as their dependable logo experts, so it’s no wonder the company has achieved such widespread success. With years of experience in their industry, this Chicago-based agency is certainly here to make an impact.

    One Crowdspring client is a globally recognized leader in their sector, and Crowdspring has provided focused and wide-reaching services for the company for the entirety of their working relationship. This includes UX design, UI, overall brand presence and visuals, and more.

    SERVICES
    • 30% Branding
    • 30% Logo
    • 20% Packaging Design
    • 20% Other
    Bog Street Guitar Accessories -...

    Bog Street Guitar Accessories -...

    When Paul needed a brand for his new business focused on guitar accessories he came to crowdspring. "I have used crowdspring for years. As a very creative person myself I typically use it to help me when I get in a...
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    Rename an established spice...

    Rename an established spice...

    Jacob's spice company aims to produce the freshest, boldest flavor in the industry. They focus on people who grill and smoke, where flavor really matters. They serve the retail area of New York and sell online nationwide...
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    Packaging graphic for $10/pint...

    Packaging graphic for $10/pint...

    'I started with a logo and was blown away with the value. So many custom designs with designers that made updates based on my feedback. I still can’t believe I only paid around $500 for this level of design.' 'When I...
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    Product packaging design for $35...

    Product packaging design for $35...

    Regine Switzerland has been making precision instruments for over 100 years. When precision absolutely matters for high end watches like Rolex or microprocessor construction, you turn to the tools made by Regine. However...
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  • 3
    MIN. PROJECT SIZE:
    $25,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Burlingame, CA

    Ramotion brings brands to the next level with brand design, having done so for companies like CLIENT and other notable organizations. Focused on helping expand brands’ ability to attract their target audience, this California-based firm offers an emphasis on left-of-center brand identities.

    One example of Ramotion’s experience is their work for e-commerce companies looking to shake up their branding without breaking the bank. Ramotion helps them target their weak points with the assistance of a keen eye for detail and years of expertise in brand development.

    SERVICES
    • 70% Web Design
    • 30% Logo
    Designing a new dimension of...

    Designing a new dimension of...

    When the internet browser company Mozilla (behind Firefox) approached Ramotion, they were looking for something revolutionary. A virtual and augmented reality based web browser called Firefox Reality. Ramotion helped them...
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    Visual identity design for Adobe

    Visual identity design for Adobe

    Adobe's suite of products frequently need a refresh when it comes to visual identity design, and when that happens they turn to Ramotion to deliver. Their ongoing work with Adobe has led their principal designer to refer...
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    Visual Identity design for Mozilla

    Visual Identity design for Mozilla

    Mozilla's Firefox web browser is one of the most famous and popularly used in the world. It also features a suite of products underneath its brand umbrella, and Mozilla turned to Ramotion to help them refine some of the...
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    Developing a system of...

    Developing a system of...

  • 4
    MIN. PROJECT SIZE:
    $25,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Omaha, NE

    Daake boasts an impressive list of key clients including First National Bank. So it’s no wonder that this Omaha-based firm has achieved widespread success in a wide range of industries for their targeted brand development work.

    One example of their web development success comes from Creighton University, who found themselves in need of unique branding. Daake helped them revitalize their existing brand strategy to stand out in a crowded market and leave a powerful impression on more customers than ever before.

    SERVICES
    • 80% Branding
    • 20% Logo
    fnbo - Branding, Environmental,...

    fnbo - Branding, Environmental,...

    Work we did: Brand naming & identity Brand architecture Signage design Credit card design Business collateral design Environments including branch design Advertising  As the branding agency for the country’s...
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    Loyola Marymount University -...

    Loyola Marymount University -...

    Work we did: Research Site Masterplans Environmental Branding Contractor oversight Recruiting your tail off is easier when you’re a Lion, and you have facilities like these. Loyola Marymount University, set in the...
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    Cooksy - Branding, Industrial...

    Cooksy - Branding, Industrial...

    Work we did: Audience research Industrial design Naming Brand identity Positioning Videos Initial website Video production Every client we work with comes to us at a different stage of the process. But in the case of...
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    Children's Hospital & Medical...

    Children's Hospital & Medical...

    The work we’ve done Qualitative & Quantitative Research Brand strategy Brand architecture Naming Brand identity Launch tactics Website Publication design Environmental branding Signage and wayfinding Motion...
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  • 5
    MIN. PROJECT SIZE:
    $75,000+
    EMPLOYEE SIZE:
    50 - 249
    LOCATION:
    Amesbury, MA

    What do JetBlue and Marriott have in common? They’ve both turned to Imarc for web design expertise. This Massachusetts-based agency has already made major waves with work for enterprise clients and startups alike.

    When NS1 launched a platform targeting their unique users, Imarc analyzed the entirety of their approach to create key features and design a strategy that would bring together all elements of the client’s brand. The result was a huge success, and continues to drive progress for the brand today.

    SERVICES
    • 20% Custom Software Development
    • 20% Web Design
    • 20% Web Development
    • 40% Other
    ReadyWorks: A Cutting-Edge Redesign

    ReadyWorks: A Cutting-Edge Redesign

    ReadyWorks needed to revitalize its online presence to effectively sell its solution to two different audiences. IT and Program Managers are looking to ensure they have visibility into all projects, streamline efforts...
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    Bright Horizons: World at Home...

    Bright Horizons: World at Home...

    As child care and early education centers across the country had to close their doors, Bright Horizons wanted to bring their world-class education from the classroom to the living room. The vibrant online learning...
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    SIMCON Solutions: Brand and...

    SIMCON Solutions: Brand and...

    To present SIMCON as a reliable and proven business partner to its target audience, the website was designed with a clean, streamlined look. It delivers SIMCON’s complex product and process in a digestible way....
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    Skillsoft Website Redesign

    Skillsoft Website Redesign

    Skillsoft is the global leader in corporate learning, offering unrivaled access to the largest and most comprehensive set of corporate training assets in the world. They train more professionals than any other company in...
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  • 6
    MIN. PROJECT SIZE:
    $5,000+
    EMPLOYEE SIZE:
    50 - 249
    LOCATION:
    Tampa, FL

    Verve Logic has provided branding solutions for huge names like Fetchlane and LimousineBoss as well as dozens of enterprise clients around the world. This India based agency was founded in 2007 and has already made major waves with branding for enterprise clients and startups alike.

    When Yoster needed a powerful way to supercharge interest in audiences and get them to give it a chance, they turned to Verve Logic. Verve Logic completely revamped their campaign to highlight some of Yoster’s most appealing elements and drive higher engagement and sales.

    SERVICES
    • 40% Mobile App Development
    • 30% Logo
    • 30% Web Development
    Indolo Tours and Travel

    Indolo Tours and Travel

    Wood In Watches

    Wood In Watches

    uKada Herbal Tea

    uKada Herbal Tea

    Thugle Mobile Parts

    Thugle Mobile Parts

  • 7
    MIN. PROJECT SIZE:
    $0+
    EMPLOYEE SIZE:
    2 - 9
    LOCATION:
    Erie, PA

    Soap Effect Studios leverage the latest trends in technology do develop stellar digital products and marketing campaigns. Their service line includes web design and development as well as branding for small to mid-sized businesses.

     

    Recently the Susquehanna Spine and Joint Center hired their team to redesign their website. Soap Effect Studios created an interactive digital platform responsive across both desktop and mobile devices that showcased the brand and displayed their services.

     

    SERVICES
    • 80% Logo
    • 10% Print Design
    • 5% Graphic Design
    • 5% Other
    Susquehanna Spine and Joint Center

    Susquehanna Spine and Joint Center

    Logo and brochure design for Susquehanna Spine and Joint Center.
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    LED

    LED

    Logo design for Lights Equipment Design.
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    Melbourne Drone Hire

    Melbourne Drone Hire

    Logo design for Melbourne Drone Hire.
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    City Pro

    City Pro

  • 8
    MIN. PROJECT SIZE:
    $50,000+
    EMPLOYEE SIZE:
    250 - 999
    LOCATION:
    Dhaka, Bangladesh

    Background Removal Services is a graphic design agency that helps a wide range of organizations as they seek to remove backgrounds from images as well as other graphic design tasks. Since their launch in Bangladesh, Background Removal Services has helped everything from enterprise clients to brand-new startups as they strive to improve their visuals.

    When their client was looking for an agency that would support their need to improve on some existing imagery and photos, they turned to Background Removal Services, who helped develop and execute a background removal strategy that led to measurable results and excellent performance across a variety of metrics.

    SERVICES
    • 35% Graphic Design
    • 30% Logo
    • 15% Print Design
    • 15% Other
    Clipping Path Service $0.50

    Clipping Path Service $0.50

    Clipping Path Eye is offering you the best service of Photo editing, Photo Retouching, and many other services as per your requirements in this era of competition. Along with this, we are keen to show our expertise in all...
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    Jewelry retouching

    Jewelry retouching

    We convert an ordinary image to an attractive one as you can use it for commercial purposes. Whenever you work with product photos, model photos, natural photos, etc. photo retouching service is a very essential part. By...
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    Background Removal

    Background Removal

    Our Company confirms that you will get super quality service. Therefore, no need to pay for this supplementary test. After assessing our quality, we recommend you to order us direct. We never compromise on quality along...
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    Photo Retouching Service

    Photo Retouching Service

    We Provide Photo editing, Photo Retouching and more other services related to photo manipulation. Ensuring the best Photo editing is one of the most essential job. We have the best stable hands for doing the Photo editing...
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  • 9
    MIN. PROJECT SIZE:
    $1,000+
    EMPLOYEE SIZE:
    2 - 9
    LOCATION:
    Austin, TX

    A small, full-service graphic design and branding company. Left Hand Design is praised for their knowledge, attention to detail, and ability to deliver. They offer the full spectrum of design and branding services, working with small businesses.

    They designed the SWE WE Conference event logo. The visual appearance and flow exceeded expectations and showcased the event’s uniqueness.

    SERVICES
    • 40% Logo
    • 15% Graphic Design
    • 15% Packaging Design
    • 30% Other
    5 Soul Wine Co Branding

    5 Soul Wine Co Branding

    5 Soul came to us with a great concept, totally against the grain of traditional wineries. They're bringing excellent wine to the region without the outrageous price tags and pretentiousness seen in Napa Valley and...
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    Project with Goldfish Swim School

    Project with Goldfish Swim School

    Growler Express Bar Logo Design

    Growler Express Bar Logo Design

    Growler Express Bar Logo Design
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    SWE WE Conference Event Logo Design

    SWE WE Conference Event Logo Design

    SWE WE Conference Event Logo Design
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  • 10
    MIN. PROJECT SIZE:
    $50,000+
    EMPLOYEE SIZE:
    2 - 9
    LOCATION:
    Brooklyn, NY

    With an impressively robust client list that includes names like Citigroup and Rooftop Films, OrangeYouGlad empowers brands with creative branding techniques. Founded in 2002, this Brooklyn-based firm offers an emphasis on helping brands drive change.

    One example of OrangeYouGlad’s experience is their branding work for Sesame Workshop, one of the world’s most respected educational platforms. OrangeYouGlad helped them target their audience of parents and educators with a complete reevaluation of their branding. This resulted in powerful engagement and an increase in perceived authority for Sesame Workshop.

    SERVICES
    • 30% UX/UI Design
    • 30% Logo
    • 20% Branding
    • 20% Other
    Property Rights and Pipeline Center

    Property Rights and Pipeline Center

    Branding and site design for Property Rights and Pipeline Center. See our full case study in our portfolio. 
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    Wonder by R.J. Palacio website

    Wonder by R.J. Palacio website

    Website design and development (and custom illustration) for R.J. Palacios book Wonder. Full project description in our portfolio. 
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    Priceline Group Website

    Priceline Group Website

    Corporate site design for Priceline Group. See full case study. 
    SHOW MORE
    Bialek Environments

    Bialek Environments

    Site UX/UI for Bialek Environments. Awwwards Honorable Mention. See full case study. 
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  • 11
    MIN. PROJECT SIZE:
    $10,000+
    EMPLOYEE SIZE:
    2 - 9
    LOCATION:
    New York, NY

    Greybox Creative helps brands adapt to a change market with expert branding design, having done so for companies like Novo Nordisk and other notable organizations. Focused on helping expand brands’ ability to attract their target audience, this New York-based firm offers an emphasis on brand identity.

    One example of Greybox Creative’s experience is their work for Geoffrey Beene, who needed to improve their branding within a tight budget and turnaround. Greybox Creative helps them target their weak points with the assistance of a keen eye for detail and years of expertise in branding.

    SERVICES
    • 60% Branding
    • 20% Logo
    • 10% Graphic Design
    • 10% Other
    Fintech - Branding & Website

    Fintech - Branding & Website

    ETRM Services is a trading technology IT service provider for the global energy industry and other commodities. GreyBox created a dynamic logo that conveys a sense of complexity and order. The mark has a continuous flow...
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    Pen America - Global Branding

    Pen America - Global Branding

    This 100 year old non-profit organization that works to advance literature, defend free expression and foster international literary fellowship. We rebranded them and continue to work with them today for special events...
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    Luxury Real Estate - Branding...

    Luxury Real Estate - Branding...

    Exclusive print package targeting high-net-worth individuals interested in exclusive listings on the Big Island. The custom mailing package design was printed with silver foil stamping and metallic silver and housed a...
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    SB One Bank - Branding for...

    SB One Bank - Branding for...

    Sussex Bank, a full-service regional NJ-based bank acquired Community Bank of Bergen County.  Their newly found entity consisting of fourteen branches was renamed SB One Bank. Using the brand initials, we designed...
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  • 12
    MIN. PROJECT SIZE:
    $1,000+
    EMPLOYEE SIZE:
    2 - 9
    LOCATION:
    Marysville, WA

    Amber Design has provided design solutions for huge names like Brighton Jones as well as dozens of enterprise clients around the world. This Washington-based agency was founded on a will to be great and has already made major waves with work for enterprise clients and startups alike.

    When NetBlaze needed a powerful way to supercharge their strategy, they turned to Amber Design. Amber Design completely revamped their approach to highlight some of their most appealing elements and drive higher engagement and sales.

    SERVICES
    • 30% Branding
    • 30% Logo
    • 18% Graphic Design
    • 22% Other
    Roop Foundation - Logo

    Roop Foundation - Logo

    Roop Family Foundation was founded in 2006 with the passion to help Christian charities. They have touched the lives of many by fiscally supporting projects in their community. Roop founders came to Jordan Crown wanting...
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    Tranquility Dental Branding and...

    Tranquility Dental Branding and...

    The owner was referred to me and we instantly hit it off. She came to me with an updated logo and was in the middle of updating her website and she wanted me to update her print materials. I happily obliged. I guided her...
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    Branding and Marketing

    Branding and Marketing

    Caliber's marketing director approached me needing consistent house listing flyers, brochures and presentations for their agents to use. From their the work moved to speaker events, informational brochures, business...
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    Brand Identity

    Brand Identity

    The dStor's team approached me with a unique challenge. They needed a logo wordmark, website, flyers, email templates and a pitch deck designed in a month. I worked closely with the marketing consultant, opperations...
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  • 13
    MIN. PROJECT SIZE:
    $25,000+
    EMPLOYEE SIZE:
    2 - 9
    LOCATION:
    Cooper City, FL

    For 17 years the team at The Skins Factory have delivered world-class design work for clients like Disney, Intel, and Warner Brothers. Their service line includes UI and UX design for desktop, browser, and mobile devices.

    Working with luxury reseller Prive Porter, the team at The Skins Factory designed an iOS application to streamline the way they receive new inventory. Using the latest design trends, their team fashioned an app to meet the company's needs that was intuitive, elegant, and easy on the eyes.

    SERVICES
    • 90% UX/UI Design
    • 10% Logo
    Acme Inventory

    Acme Inventory

    The Skins Factory was brought in for two UI UX redesign projects by Acme (client’s name changed by request to maintain confidentially) to redesign their responsive browser applications. We focused on a super crisp...
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    ERP Maestro

    ERP Maestro

    The Skins Factory was brought in to redefine their UX & UI design for a small subset of screens. We voluntarily scope creep-ed the project ourselves, when our team designed multiple analytic dashboard color themes. We...
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    Viridity Energy's VPower

    Viridity Energy's VPower

    Beginning with a complete 27 screen overhaul of the interaction design, The Skins Factory redesigned the entire user experience & visual design for both desktop and mobile browsers (separately) and followed up the...
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    Credibly Loan Calculator

    Credibly Loan Calculator

    Credibly, a provider of small business loans and working capital financing, contracted The Skins Factory to redesign the core UX/UI Design for their online, one-page loan calculator. Taking cues from their brand...
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  • 14
    MIN. PROJECT SIZE:
    $10,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Seattle, WA

    Aeolidia has provided web solutions for huge names like Sugar Paper as well as dozens of enterprise clients around the world. This Seattle based agency was founded on a will to be great and has already made major waves with app development for enterprise clients and startups alike.

    When Emily McDowell Studio needed a powerful way to supercharge their web experience, they turned to Aeolidia. Aeolidia completely revamped their campaign to highlight some of Emily McDowell Studio most appealing elements and drive higher engagement and sales.

    SERVICES
    • 50% Web Design
    • 25% E-Commerce Development
    • 25% Logo
    Lisa Congdon Art & Illustration...

    Lisa Congdon Art & Illustration...

    For Lisa Congdon’s custom Shopify website, designer Do-Hee Kim incorporated Lisa’s own illustrations and core brand colors to ensure the new website had plenty of punch and personality. Do-Hee also balanced that with...
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    Soaring Suds Soap Co custom...

    Soaring Suds Soap Co custom...

    For this project, designer Ann Parker first refined Soaring Suds’ existing logo and created brand guidelines. The typography she chose has a simple style and a non-trendy approach. Ann wanted to avoid anything too...
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    Bespoke Verse logo & Shopify site

    Bespoke Verse logo & Shopify site

    Bespoke Verse is a UK-based poetry studio that crafts custom rhymes for life’s special occasions and sells poetry-themed gifts (like prints, homewares, and stationery), all created with original works written in-house...
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    Mafu custom Shopify design

    Mafu custom Shopify design

    The logo design features solid, classic typography, paired with a whimsical hand-drawn illustration. It reflects Mafu’s trusted, tried and true handmade botanicals and the friendly services that Bonnie provides in her...
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  • 15
    MIN. PROJECT SIZE:
    $10,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Nashville, TN

    Recognizable brands like Fat Bottom Brewing have employed Proof to bring their branding to the next level. Based in Nashville, Proof was founded in 2010 with a focus on helping brands evolve into their best, most memorable selves.

    When the City of Boston needed a more impactful and effective presence for reaching audiences nationwide, Proof provided them with a focused branding strategy that continues to this day. Their strategy involved refining Boston’s voice as well as their visual profile to become more contemporary in a crowded digital space.

    SERVICES
    • 30% Branding
    • 20% Logo
    • 20% Print Design
    • 30% Other
    Fifth + Broadway: Full-service...

    Fifth + Broadway: Full-service...

    Fifth + Broadway is a one-of-a-kind luxury development in the heart of booming, downtown Nashville. We had the pleasure of working with Fifth + Broadway from the ground up. From blurry objectives and blueprints through...
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    The Monroe: Naming, Branding,...

    The Monroe: Naming, Branding,...

    Price Development Group, based in Kansas City, came to Nashville looking to open a new residential property in Nashville’s Germantown neighborhood. Seeking to create a space that felt like part of the Historic...
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    BRWD: Complete Brand Design &...

    BRWD: Complete Brand Design &...

    BRWD is a beverage startup who makes tasty, natural energy drinks. Proof partnered with the company’s founders on comprehensive branding from the ground up. We supported the BRWD team with full-service branding...
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    Stocking 51: Brand Identity and...

    Stocking 51: Brand Identity and...

    Originally the Belle Meade Hosiery Mill dating back to 1925, Stocking 51 is Nashville’s most vibrant development of restaurants, retail, and office space located in the heart of the Nations. The original structure...
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Experts weigh in on important questions around designing the perfect logo for your brand.

 

In your experience, what is the most important part of a successful logo design?

Two key components of a successful logo are:

  1. Connection to brand identity
  2. Unique elements that stand out

The UX/UI team at Divami Design Labs believes that the most important aspect of a successful logo design is how effectively it can showcase a brand's unique brand identity.

Customers should be able to identify a brand’s identity by the logo’s symbolism, monogram, or even the colors used. That’s what most brands are striving for! An added bonus would be including a relatable, hidden meaning to the logo that indirectly illustrates what the company does. — Diya Elizabeth Koshy, Senior UX Lead

A successful logo should also highlight unique aspects of the brand in a simple and easily remembered way. Unique logos help distinguish the brand from its competitors and will make the audience notice it, and remember it. — Vinay Kumar Penjarla, UI Design Manager

What questions would you recommend clients ask the design agency they are considering partnering with to create their brand logo?

Questions clients should ask their design partners:

  1. How many concepts and revisions do you offer?
  2. How will you present your work to us?
  3. How do you plan to embody our brand identity?
  4. Will your designs be custom or from a design software?

Himanshu Sawant, Brand Experience Manager at Leo9 Studio recommends that clients ask design agencies their opinion on the need for a new logo. From there, consider the following:

  1. How will you present the different logo design options to us?
  2. How many alterations will you provide?
  3. How do you plan to incorporate all of the information we provided through the logo’s symbolism and design?

Lastly, clients should ask to see a sample of the design agency’s past projects to get an idea of how they work.

Another expert — Sabrina Chevannes, Managing Director at Complex Creative — agrees that clients should ask about the number of concepts and revisions the agency offers.

“Many agencies limit the numbers of concepts and revisions you can do, but then you’re under pressure to get it right on the second or third go, which probably won’t happen,” Chevannes said. “Logos need deep thinking and understanding of the overall brand of the company — it’s not just about visual representation, but also the emotional response it evokes.”

In addition to the number of concepts, Irfan U. Haq, Managing Partner at CydoMedia LLC, recommends asking whether or not the logo will be custom-designed or from a logo-maker tool.

“A successful logo needs to be unique, practical, and appropriate.” Haq said. “As your brand’s first identification element, your logo needs to be flexible enough to print any size and fit anywhere — a great logo is a combination of great concept and great execution.”

Given the importance of balancing all of these elements, clients should make sure that their design agency plans to create a custom logo that meets their brand’s specific needs.