April 2024

Top Digital Marketing Companies in Canada

Times have changed, and even the way businesses approach their customers has shifted. The internet has brought a whole new market. Read More

984 Firms

List of the Best Digital Marketing Agencies in Canada

39 of 40
  • Location Surrey, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Surrey, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Branding
    Web Design
    Search Engine Optimization
    Logo
    Branding Web Design Search Engine Optimization Logo
    Service Areas
    Branding
    Web Design
    Search Engine Optimization
    Logo
    Branding Web Design Search Engine Optimization Logo
    We deliver reliable design solutions specifically built for your target audience. To gain a spotlight on your identity, it is trivial that you are recognized by the means of visual elements & the…

    • We deliver reliable design solutions specifically built for your target audience. To gain a spotlight on your identity, it is trivial that you are recognized by the means of visual elements & the…

    Location Surrey, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Shamrock Designs, a branding company and web design company, was launched in 2021. The agency focuses on branding and web design and has a small team.

    We deliver reliable design solutions specifically built for your target audience. To gain a spotlight on your identity, it is trivial that you are recognized by the means of visual elements & the…

    • We deliver reliable design solutions specifically built for your target audience. To gain a spotlight on your identity, it is trivial that you are recognized by the means of visual elements & the…

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  • Location Chambly, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Chambly, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Business Consulting
    Market Research
    Search Engine Optimization
    Branding
    Business Consulting Market Research Search Engine Optimization Branding
    Service Areas
    Business Consulting
    Market Research
    Search Engine Optimization
    Branding
    Business Consulting Market Research Search Engine Optimization Branding
    Worked with this company?
    Location Chambly, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    Simplement. Simon. Is a small business consulting company. The Chambly, Canada-based company was established in 2022. Their team offers business consulting, market research, search engine optimization, and branding.

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  • Location Brantford, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Brantford, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Web Design
    Digital Strategy
    UX/UI Design
    Content Marketing
    Web Design Digital Strategy UX/UI Design Content Marketing
    Service Areas
    Web Design
    Digital Strategy
    UX/UI Design
    Content Marketing
    Web Design Digital Strategy UX/UI Design Content Marketing
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    Location Brantford, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    Oake Marketing has offered their experience in digital marketing and web design to clients since their founding in 2010 to help them gain local presence. They are also experts in PPC ads, digital strategy, and UX/UI design for clients that range from small companies to large businesses.

    One of Oake Marketing’s projects involved partnering with Stinson Properties, a real estate firm. Oake Marketing redesigned the company’s website, improving the speed and functionality of the site. This resulted in an increase in various leads for the business.

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  • Location Surrey, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Location Surrey, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Service Areas
    Back Office Outsourcing
    Email Marketing
    Market Research
    Translation
    Back Office Outsourcing Email Marketing Market Research Translation
    Service Areas
    Back Office Outsourcing
    Email Marketing
    Market Research
    Translation
    Back Office Outsourcing Email Marketing Market Research Translation
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    Location Surrey, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    ABOUT

    Ask Datatech, a back office outsourcing company, specializes in back office outsourcing, email marketing, market research, and translation. The company is based in Surrey, Canada; Chicago, Illinois; Griffith, Australia and London, United Kingdom.

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  • Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Web Development
    Cloud Consulting & SI
    Web Design
    Advertising
    Web Development Cloud Consulting & SI Web Design Advertising
    Service Areas
    Web Development
    Cloud Consulting & SI
    Web Design
    Advertising
    Web Development Cloud Consulting & SI Web Design Advertising
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    Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Established in 2019, EXOWEB Studio is a website development company. The agency provides web development, web design, cloud consulting & SI, advertising, and more and has a small team.

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  • Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Web Design
    Social Media Marketing
    UX/UI Design
    Web Design Social Media Marketing UX/UI Design
    Service Areas
    Web Design
    Social Media Marketing
    UX/UI Design
    Web Design Social Media Marketing UX/UI Design
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    Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    Web design company Calgary Web Designer is located in Calgary, Canada. They specialize in web design, social media marketing, and ux/ui design and were founded in 2018.

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  • Location Burnaby, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Location Burnaby, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Service Areas
    Social Media Marketing
    Content Marketing
    Conversion Optimization
    Search Engine Optimization
    Social Media Marketing Content Marketing Conversion Optimization Search Engine Optimization
    Service Areas
    Social Media Marketing
    Content Marketing
    Conversion Optimization
    Search Engine Optimization
    Social Media Marketing Content Marketing Conversion Optimization Search Engine Optimization
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    Location Burnaby, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    ABOUT

    E-commerce development firm Global Social Media Service was founded in 2018. The small team specialize in e-commerce development, social media marketing, web development, ecommerce marketing, and more.

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  • Location North Vancouver, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location North Vancouver, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Web Design
    Branding
    Social Media Marketing
    Web Design Branding Social Media Marketing
    Service Areas
    Web Design
    Branding
    Social Media Marketing
    Web Design Branding Social Media Marketing
    Worked with this company?
    Location North Vancouver, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    Upstream Digital is a North Vancouver, Canada-based web design company. Their services include web design, branding, and social media marketing.

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  • Location Brampton, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Brampton, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Event Marketing & Planning
    Advertising
    Branding
    Graphic Design
    Event Marketing & Planning Advertising Branding Graphic Design
    Service Areas
    Event Marketing & Planning
    Advertising
    Branding
    Graphic Design
    Event Marketing & Planning Advertising Branding Graphic Design
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    Location Brampton, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    AMO Communications is a event marketing & planning company launched in 2000. They are located in Mumbai, India; Brampton, Canada and Carmona, India and have a small team. The company focuses on event marketing & planning, advertising, branding, graphic design, and more.

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  • Location Montréal, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Montréal, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Web Development
    Advertising
    Branding
    Content Marketing
    Web Development Advertising Branding Content Marketing
    Service Areas
    Web Development
    Advertising
    Branding
    Content Marketing
    Web Development Advertising Branding Content Marketing
    Worked with this company?
    Location Montréal, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    What do FouFou’s Puppies and major enterprise clients have in common? They’ve all turned to Fabio Peters for web development expertise. This Montreal-based agency has already made major waves with work for enterprise clients and startups alike.

    When their client launched a platform targeting their unique users, Fabio Peters analyzed the entirety of their approach to create key features and design a strategy that would bring together all elements of the client’s brand. The result was a huge success, and continues to drive progress for the brand today.

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  • Location Toronto, Canada
    Min. Project Size $1,000 +
    Employees 50 - 249
    Location Toronto, Canada
    Min. Project Size $1,000 +
    Employees 50 - 249
    Service Areas
    Search Engine Optimization
    Web Design
    Affiliate Marketing
    Pay Per Click
    Search Engine Optimization Web Design Affiliate Marketing Pay Per Click
    Service Areas
    Search Engine Optimization
    Web Design
    Affiliate Marketing
    Pay Per Click
    Search Engine Optimization Web Design Affiliate Marketing Pay Per Click
    “They were reliable and always willing to assist us. They also continuously checked on us from time to time."
    • Managing Director & Partner, Adam General Trading LLC
    • “They were reliable and always willing to assist us. They also continuously checked on us from time to time."
      • Managing Director & Partner, Adam General Trading LLC
    Location Toronto, Canada
    Min. Project Size $1,000 +
    Employees 50 - 249
    ABOUT

    Midsize SEO services firm USEO - United Search Engine Optimization, is headquartered in دبي, United Arab Emirates. They provide search engine optimization, web design, affiliate marketing, pay per click, and more and were founded in 2012.

    “They were reliable and always willing to assist us. They also continuously checked on us from time to time."
    • Managing Director & Partner, Adam General Trading LLC
    • “They were reliable and always willing to assist us. They also continuously checked on us from time to time."
      • Managing Director & Partner, Adam General Trading LLC
  • Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Pay Per Click
    Web Design
    Web Development
    E-Commerce Development
    Pay Per Click Web Design Web Development E-Commerce Development
    Service Areas
    Pay Per Click
    Web Design
    Web Development
    E-Commerce Development
    Pay Per Click Web Design Web Development E-Commerce Development
    Worked with this company?
    Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    T2 Media offers more than your average, cookie-cutter WordPress website, and provides tailored solutions via customized websites. They also offer PPC services as well as e-commerce development and UX/UI design for clients, using frameworks such as ReactJS and languages such as JavaScript.

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  • Location Hamilton, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Hamilton, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Web Design
    Web Development
    Digital Strategy
    Branding
    Web Design Web Development Digital Strategy Branding
    Service Areas
    Web Design
    Web Development
    Digital Strategy
    Branding
    Web Design Web Development Digital Strategy Branding
    Worked with this company?
    Location Hamilton, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    What do global enterprise brands and start-ups have in common? They’ve both turned to Tytus Marketing for web design and development expertise. This Canada-based agency has already made major waves with work for enterprise clients and startups alike.

    When The International Sailing Company launched a platform targeting their unique users, Tytus Marketing analyzed the entirety of their approach to refine their website, create key features and design a strategy that would bring together all elements of the client’s brand. The result was a huge success, and continues to drive progress for the brand today.

    Worked with this company?
  • Location Oakville, Canada
    Min. Project Size $100,000 +
    Employees 10 - 49
    Location Oakville, Canada
    Min. Project Size $100,000 +
    Employees 10 - 49
    Service Areas
    Customer Service Outsourcing
    Sales Outsourcing
    Back Office Outsourcing
    Pay Per Click
    Customer Service Outsourcing Sales Outsourcing Back Office Outsourcing Pay Per Click
    Service Areas
    Customer Service Outsourcing
    Sales Outsourcing
    Back Office Outsourcing
    Pay Per Click
    Customer Service Outsourcing Sales Outsourcing Back Office Outsourcing Pay Per Click
    “Within 15 days, they managed to increase my brand awareness."
    • Digital Marketing Manager, IT Software
    • “Within 15 days, they managed to increase my brand awareness."
      • Digital Marketing Manager, IT Software
    Location Oakville, Canada
    Min. Project Size $100,000 +
    Employees 10 - 49
    ABOUT

    Swivelt is a small back office outsourcing company. Based in Singapore, Singapore; Kuala Lumpur, Malaysia; Taipei, Taiwan and Jakarta, Indonesia, the agency was founded in 2018. Their services include back office outsourcing, other IT consulting and SI, and finance & accounting outsourcing (FAO).

    “Within 15 days, they managed to increase my brand awareness."
    • Digital Marketing Manager, IT Software
    • “Within 15 days, they managed to increase my brand awareness."
      • Digital Marketing Manager, IT Software
  • Location Vancouver, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Vancouver, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Web Design
    E-Commerce Development
    Web Development
    Search Engine Optimization
    Web Design E-Commerce Development Web Development Search Engine Optimization
    Service Areas
    Web Design
    E-Commerce Development
    Web Development
    Search Engine Optimization
    Web Design E-Commerce Development Web Development Search Engine Optimization
    Worked with this company?
    Location Vancouver, Canada
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    My Cheap clients include RCBCHome, and they specialize in providing a design-centric approach to web design for their clients. With a focus on emphasizing the most vital elements of brand messaging, My Cheap was founded on forward-thinking principles in Canada.

    When Shelley Shumas Fitness needed a complete overhaul of their brand approach, they turned to My Cheap. The agency provided them with an end-to-end analysis of how they could make their approach more targeted, impactful and successful.

    Worked with this company?
  • Location Mississauga, Canada
    Min. Project Size $25,000 +
    Employees 250 - 999
    Location Mississauga, Canada
    Min. Project Size $25,000 +
    Employees 250 - 999
    Service Areas
    Mobile App Development
    E-Commerce Development
    Web Development
    Search Engine Optimization
    Mobile App Development E-Commerce Development Web Development Search Engine Optimization
    Service Areas
    Mobile App Development
    E-Commerce Development
    Web Development
    Search Engine Optimization
    Mobile App Development E-Commerce Development Web Development Search Engine Optimization
    “They are flexible in adopting changes during the project."
    • CIO, Jazeera Paints
    • “They are flexible in adopting changes during the project."
      • CIO, Jazeera Paints
    Location Mississauga, Canada
    Min. Project Size $25,000 +
    Employees 250 - 999
    ABOUT

    Brainvire Infotech’s dynamic and talented team provides end to end solutions in the technology consulting field. Their services include mobile app, custom software, and e-commerce development. 

    Working with accessory company Fossil Group, Brainvire Infotech created an online portal to better track repair data. The portal they built let customers, dealers, and retailers, access and edit repair data keeping the process tracked from start to finish.

    “They are flexible in adopting changes during the project."
    • CIO, Jazeera Paints
    • “They are flexible in adopting changes during the project."
      • CIO, Jazeera Paints
  • Location Winnipeg, Canada
    Min. Project Size $0 +
    Employees 2 - 9
    Location Winnipeg, Canada
    Min. Project Size $0 +
    Employees 2 - 9
    Service Areas
    Digital Strategy
    IT Strategy Consulting
    Business Consulting
    CRM Consulting and SI
    Digital Strategy IT Strategy Consulting Business Consulting CRM Consulting and SI
    Service Areas
    Digital Strategy
    IT Strategy Consulting
    Business Consulting
    CRM Consulting and SI
    Digital Strategy IT Strategy Consulting Business Consulting CRM Consulting and SI
    Worked with this company?
    Location Winnipeg, Canada
    Min. Project Size $0 +
    Employees 2 - 9
    ABOUT

    Begine Fusion is a digital strategy company. In Winnipeg, Canada, the agency was established in 2022. Their services include digital strategy, IT strategy consulting, content marketing, cloud consulting & SI, and more.

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  • Location West Vancouver, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Location West Vancouver, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Service Areas
    Advertising
    Mobile & App Marketing
    Advertising Mobile & App Marketing
    Service Areas
    Advertising
    Mobile & App Marketing
    Advertising Mobile & App Marketing
    Worked with this company?
    Location West Vancouver, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    ABOUT

    Their clients include major enterprise clients like Intel, but GOWIDE is an advertising agency that hasn’t lost its focus on innovation or creativity. This Vancouver-based firm helps organizations around the world focus their strategy for greater success.

    If you want to see how GOWIDE helps brands communicate with their audiences in a unique and crowded space, look no further than their work for Video Medicine. GOWIDE helped them define a strategy for their audience to improve their reach.

    Worked with this company?
  • Location Oakville, Canada
    Min. Project Size $10,000 +
    Employees 50 - 249
    Location Oakville, Canada
    Min. Project Size $10,000 +
    Employees 50 - 249
    Service Areas
    Custom Software Development
    Mobile App Development
    Web Development
    Search Engine Optimization
    Custom Software Development Mobile App Development Web Development Search Engine Optimization
    Service Areas
    Custom Software Development
    Mobile App Development
    Web Development
    Search Engine Optimization
    Custom Software Development Mobile App Development Web Development Search Engine Optimization
    Damex Digital Ltd is a Toronto-based Digital Agency that specializes in Software Development, App Development, and Digital Marketing. We help small businesses actualize their digital goals.
    We take…

    • Damex Digital Ltd is a Toronto-based Digital Agency that specializes in Software Development, App Development, and Digital Marketing. We help small businesses actualize their digital goals.
      We take…

    Location Oakville, Canada
    Min. Project Size $10,000 +
    Employees 50 - 249
    ABOUT

    Damex Digital Ltd is a software development company founded in 2020. They are in London, United Kingdom; Dhaka, Bangladesh and Oakville, Canada and have a midsize team. The agency focuses on custom software development, web development, mobile app development, search engine optimization, and more.

    Damex Digital Ltd is a Toronto-based Digital Agency that specializes in Software Development, App Development, and Digital Marketing. We help small businesses actualize their digital goals.
    We take…

    • Damex Digital Ltd is a Toronto-based Digital Agency that specializes in Software Development, App Development, and Digital Marketing. We help small businesses actualize their digital goals.
      We take…

  • Location Welland, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Welland, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Branding
    Business Consulting
    Graphic Design
    Logo
    Branding Business Consulting Graphic Design Logo
    Service Areas
    Branding
    Business Consulting
    Graphic Design
    Logo
    Branding Business Consulting Graphic Design Logo
    Worked with this company?
    Location Welland, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    With an impressively robust client list that includes major enterprise brands, Contractor Communications empowers brands with video production. Founded on design-first principles, this Canada-based firm offers an emphasis on helping brands drive change.

    One example of Contractor Communications’s experience is their work for one of the world’s respected global brands. Contractor Communications helped them target their audience of customers with a complete reevaluation of their strategy. This resulted in powerful engagement and an increase in perceived authority for them. 

    Worked with this company?
  • Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Web Development
    Search Engine Optimization
    Web Development Search Engine Optimization
    Service Areas
    Web Development
    Search Engine Optimization
    Web Development Search Engine Optimization
    Worked with this company?
    Location Calgary, Canada
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    Their clients include major enterprise clients like CarsafeCanada, but IconicStudio is a web development agency that hasn’t lost its focus on innovation or creativity. This Canada-based firm helps organizations around the world focus their strategy for greater success.

    If you want to see how IconicStudio helps brands communicate with their audiences in a unique and crowded space, look no further than their work for HondaWest. IconicStudio helped them define a strategy for their audience to improve their reach.

    Worked with this company?
  • Location Coquitlam, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Coquitlam, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Corporate Photography
    Social Media Marketing
    Corporate Photography Social Media Marketing
    Service Areas
    Corporate Photography
    Social Media Marketing
    Corporate Photography Social Media Marketing
    Worked with this company?
    Location Coquitlam, Canada
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Video marketing company Threshold Studios was launched in 2019. The team offers video marketing, social media marketing, and corporate photography and is in Coquitlam, Canada.

    Worked with this company?
  • Location London, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Location London, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Service Areas
    E-Commerce Development
    Content Marketing
    Graphic Design
    Search Engine Optimization
    E-Commerce Development Content Marketing Graphic Design Search Engine Optimization
    Service Areas
    E-Commerce Development
    Content Marketing
    Graphic Design
    Search Engine Optimization
    E-Commerce Development Content Marketing Graphic Design Search Engine Optimization
    “They are boosting Valueversity's online presence big time."
    • Director, Valueversity
    • “They are boosting Valueversity's online presence big time."
      • Director, Valueversity
    Location London, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    ABOUT

    Silyal is a small e-commerce development company. Established in 2019, the firm is based in Casper, Wyoming; London, Canada and Karachi, Pakistan. Their services include e-commerce development, social media marketing, content marketing, search engine optimization, and more.

    “They are boosting Valueversity's online presence big time."
    • Director, Valueversity
    • “They are boosting Valueversity's online presence big time."
      • Director, Valueversity
  • Location Hamilton, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Location Hamilton, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    Service Areas
    Web Development
    Mobile App Development
    E-Commerce Development
    Custom Software Development
    Web Development Mobile App Development E-Commerce Development Custom Software Development
    Service Areas
    Web Development
    Mobile App Development
    E-Commerce Development
    Custom Software Development
    Web Development Mobile App Development E-Commerce Development Custom Software Development
    Worked with this company?
    Location Hamilton, Canada
    Min. Project Size $1,000 +
    Employees 10 - 49
    ABOUT

    PixelMatrix Solutions is a small web development firm launched in 2021. Their team specializes in web development, mobile app development, e-commerce development, search engine optimization, and more. The firm is based in Ahmedabad, India and Hamilton, Canada.

    Worked with this company?
  • Location Vancouver, Canada
    Min. Project Size $0 +
    Employees 10 - 49
    Location Vancouver, Canada
    Min. Project Size $0 +
    Employees 10 - 49
    Service Areas
    UX/UI Design
    Mobile App Development
    E-Commerce Development
    Pay Per Click
    UX/UI Design Mobile App Development E-Commerce Development Pay Per Click
    Service Areas
    UX/UI Design
    Mobile App Development
    E-Commerce Development
    Pay Per Click
    UX/UI Design Mobile App Development E-Commerce Development Pay Per Click
    Worked with this company?
    Location Vancouver, Canada
    Min. Project Size $0 +
    Employees 10 - 49
    ABOUT

    Benfy, a user experience company, is headquartered in Chennai, India and Vancouver, Canada. The small team specializes in ux/ui design, mobile app development, pay per click, web development, and more. The agency was launched in 2016.

    Worked with this company?
Need Help Finding a Company?
Canada Digital Marketing Agency FAQs
What Is a Digital Marketing Plan?

A digital marketing plan (or digital marketing strategy) outlines how to drive traffic to your website, attract leads, and convert leads to customers. It’s the foundation for all marketing activities. It should include business goals, the digital marketing strategies needed to reach those goals, and a budget.

What Should a Digital Marketing Plan Include?

A digital marketing plan should include the following:

  1. SMART Goals: Goals that are specific, measurable, attainable, relevant, and timely.
  2. SWOT Analysis: Explore strengths, weaknesses, opportunities, and threads of different marketing activities to prioritize the best ones for your business.
  3. Audience Analysis: Who is your audience? How does each audience grouping find and interact with your business? What is the best messaging for each audience?
  4. Marketing Tactics: List the marketing strategies you will use to meet your SMART goals.
  5. Key Performance Indicators (KPIs): Define how you will measure success for each marketing tactic.
How Do I Create a Digital Marketing Plan?

There are 5 steps to create a digital marketing plan for your business:

  1. Brainstorm goals: Identify the overarching objectives you want to achieve with digital marketing.
  2. Define your unique value: Understanding the unique value of each product or service you’re marketing helps you send the right message to leads.
  3. Create buyer personas: Use data about your customer base to segment your audience. Think about how each audience grouping interacts with your business. What messaging would appeal to them the most?
  4. List the marketing channels you plan to use: Each digital marketing channel has pros and cons. Align your goals and buyer personas with digital marketing channels that make sense for your business.
  5. Set a budget: Your budget will determine how much money you can invest in each marketing channel.