February 2024

Top Brand Consulting Firms in Chicago

Good branding can set you apart from the crowd and bring your company's vision to life. So, what makes a strong brand, and how can branding services help you get there? A strong brand has a clear and unique message that's targeted to each segment of your audience. Read More

120 Firms

List of the Best Branding Companies in Chicago

1 of 5
  • Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Service Areas
    Branding
    Mobile App Development
    Branding Mobile App Development
    Service Areas
    Branding
    Mobile App Development
    Branding Mobile App Development
    “Cultivate strived to understand what our customers were asking for.”
    • CEO, Albie's Foods
    • “Cultivate strived to understand what our customers were asking for.”
      • CEO, Albie's Foods
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    ABOUT

    Founded in 2005, Cultivate is a Chicago-based branding agency that specializes in brand strategy, design, photography, and creative marketing. The team mainly works with small businesses and midmarket players such as Ozinga, The Chicago International Film Festival, and The Boxcar Children.

    For example, in 2020 Superior Construction hired Cultivate to handle its content marketing, branding, and web design efforts. Cultivate initially worked with Superior Construction for photography and videography but has since taken on various responsibilities.

    “Cultivate strived to understand what our customers were asking for.”
    • CEO, Albie's Foods
    • “Cultivate strived to understand what our customers were asking for.”
      • CEO, Albie's Foods
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  • Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Service Areas
    Branding
    Digital Strategy
    Market Research
    Business Consulting
    Branding Digital Strategy Market Research Business Consulting
    Service Areas
    Branding
    Digital Strategy
    Market Research
    Business Consulting
    Branding Digital Strategy Market Research Business Consulting
    “MonogramGroup was very responsive to our needs and went above and beyond in many instances."
    • Sr. Director, Sensata Technologies
    • “MonogramGroup was very responsive to our needs and went above and beyond in many instances."
      • Sr. Director, Sensata Technologies
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    ABOUT

    They have already landed major names like Life Fitness as clients, and Monogramgroup is still expanding on its list of success for brands in a wide range of industries. This Chicago-based firm helps organizations around the world focus their branding strategy to increase both brand perception and measurable sales.

    If you want to see how Monogramgroup helps brands communicate with their audiences in a unique and crowded space, look no further than their brand development work for Mintel. Monogramgroup helped them define a strategy for their specific audience to improve their reach and meet key KPIs.

    “MonogramGroup was very responsive to our needs and went above and beyond in many instances."
    • Sr. Director, Sensata Technologies
    • “MonogramGroup was very responsive to our needs and went above and beyond in many instances."
      • Sr. Director, Sensata Technologies
  • Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Service Areas
    Branding
    Direct Marketing
    Web Design
    Branding Direct Marketing Web Design
    Service Areas
    Branding
    Direct Marketing
    Web Design
    Branding Direct Marketing Web Design
    “They engage with us as a true partner."
    • CMO, K12 Coalition
    • “They engage with us as a true partner."
      • CMO, K12 Coalition
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    ABOUT

    Batesmeron Sweet Design is a branding design agency based in Chicago whose past clients include Chicago Flower and Garden Show and many more significant brands across multiple markets. What sets them apart is their ability to deliver brand identity design that doesn’t just look good—it actually delivers on key performance indicators to help brands drive real growth.

    One of Batesmeron Sweet Design’s most recent successes comes from their work for Dustless, who sought them out in need of branding that would help them improve their brand’s unique voice. Batesmeron Sweet Design gave them the resources and expertise to confidently improve their brand presentation, resulting in lasting effects on their bottom line.

    “They engage with us as a true partner."
    • CMO, K12 Coalition
    • “They engage with us as a true partner."
      • CMO, K12 Coalition
  • Location Chicago, IL
    Min. Project Size $5,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $5,000 +
    Employees 10 - 49
    Service Areas
    Branding
    Graphic Design
    UX/UI Design
    Web Design
    Branding Graphic Design UX/UI Design Web Design
    Service Areas
    Branding
    Graphic Design
    UX/UI Design
    Web Design
    Branding Graphic Design UX/UI Design Web Design
    “ArtVersion delivered a website that was on par with our bigger competitors' sites."
    • Director, Legat Architects
    • “ArtVersion delivered a website that was on par with our bigger competitors' sites."
      • Director, Legat Architects
    Location Chicago, IL
    Min. Project Size $5,000 +
    Employees 10 - 49
    ABOUT

    Artversion counts Volvo among its key clients and has delivered branding results in a variety of industries. The result is that this Chicago-based firm has achieved widespread acclaim for their targeted branding work.

    One example of their branding success comes from a globally recognized brand that found itself in need of refreshed brand identity. Artversion helped them revitalize their existing strategy to stand out in a crowded market and leave a powerful impression on more customers than ever before.

    “ArtVersion delivered a website that was on par with our bigger competitors' sites."
    • Director, Legat Architects
    • “ArtVersion delivered a website that was on par with our bigger competitors' sites."
      • Director, Legat Architects
  • Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 2 - 9
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 2 - 9
    Service Areas
    Branding
    Web Design
    Marketing Strategy
    Market Research
    Branding Web Design Marketing Strategy Market Research
    Service Areas
    Branding
    Web Design
    Marketing Strategy
    Market Research
    Branding Web Design Marketing Strategy Market Research
    “Substance seemed to really understand our organization and tap into the spirit of our community.”
    • Director of Marketing & Communications, Nourishing Hope
    • “Substance seemed to really understand our organization and tap into the spirit of our community.”
      • Director of Marketing & Communications, Nourishing Hope
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 2 - 9
    ABOUT

    Headquartered in Chicago, Illinois, Substance is a branding agency. Established in 2005, the small team provides branding, logo, advertising, social media marketing, and more.

    “Substance seemed to really understand our organization and tap into the spirit of our community.”
    • Director of Marketing & Communications, Nourishing Hope
    • “Substance seemed to really understand our organization and tap into the spirit of our community.”
      • Director of Marketing & Communications, Nourishing Hope
  • Location Chicago, IL
    Min. Project Size $75,000 +
    Employees 2 - 9
    Location Chicago, IL
    Min. Project Size $75,000 +
    Employees 2 - 9
    Service Areas
    Branding
    Logo
    Advertising
    Market Research
    Branding Logo Advertising Market Research
    Service Areas
    Branding
    Logo
    Advertising
    Market Research
    Branding Logo Advertising Market Research
    We are a group of thinkers, planners, designers, and makers. United by the power of exploration, interrogation, collaboration, and inspiration to arrive at the insights, strategies, and actions…

    • We are a group of thinkers, planners, designers, and makers. United by the power of exploration, interrogation, collaboration, and inspiration to arrive at the insights, strategies, and actions…

    Location Chicago, IL
    Min. Project Size $75,000 +
    Employees 2 - 9
    ABOUT

    PLAYBOOK STUDIO LLC, a branding firm, was launched in 2018. The small Chicago, Illinois-based team specializes in branding, logo, advertising, market research, and more.

    We are a group of thinkers, planners, designers, and makers. United by the power of exploration, interrogation, collaboration, and inspiration to arrive at the insights, strategies, and actions…

    • We are a group of thinkers, planners, designers, and makers. United by the power of exploration, interrogation, collaboration, and inspiration to arrive at the insights, strategies, and actions…

  • Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Service Areas
    Branding
    Graphic Design
    Packaging Design
    Branding Graphic Design Packaging Design
    Service Areas
    Branding
    Graphic Design
    Packaging Design
    Branding Graphic Design Packaging Design
    “They have a gift for helping clients define their brand identity and translate it in a variety of formats..."
    • Principal, Rhyner Public Relations
    • “They have a gift for helping clients define their brand identity and translate it in a variety of formats..."
      • Principal, Rhyner Public Relations
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    ABOUT

    With key clients like the United States Steel and Verso, Conjure is a trusted creative company that has been in service since 1996. The team has experience working with small-, mid-sized, and large enterprises from various industries like business services and consumer products.

    Among Conjure’s biggest projects is its rebranding efforts for ICC Group Inc., a construction firm from Elburn, Illinois. The team helped the client handle its rebrand as they expand, stirring clear from its previous region-specific approach.

    “They have a gift for helping clients define their brand identity and translate it in a variety of formats..."
    • Principal, Rhyner Public Relations
    • “They have a gift for helping clients define their brand identity and translate it in a variety of formats..."
      • Principal, Rhyner Public Relations
  • Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    Service Areas
    Social Media Marketing
    Web Design
    Web Development
    Advertising
    Social Media Marketing Web Design Web Development Advertising
    Service Areas
    Social Media Marketing
    Web Design
    Web Development
    Advertising
    Social Media Marketing Web Design Web Development Advertising
    “They’re hyper-client-centric, so they always try to do what’s best for us.”
    • Chief Communications Officer, Zero to Three
    • “They’re hyper-client-centric, so they always try to do what’s best for us.”
      • Chief Communications Officer, Zero to Three
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    ABOUT

    Social Driver is a digital agency based in Washinton, DC, and was founded in 2011. They have about 50 employees that specialize in social media marketing, web design, and web development for a wide range of businesses focusing on health care & medical, non-profit, and business services industries.

    Leukemia & Lymphoma Society tapped Social Driver to create an animated video for their nonprofit organization. The team wrote up a script and pre-and post-produced a two-minute video using the client's resources. Social Driver was able to take a topic that’s hard to capture in a visual medium and translate it into moving yet informative video. The team had an excellent command of the project details and timelines and kept everything moving along. 

    “They’re hyper-client-centric, so they always try to do what’s best for us.”
    • Chief Communications Officer, Zero to Three
    • “They’re hyper-client-centric, so they always try to do what’s best for us.”
      • Chief Communications Officer, Zero to Three
  • Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    Service Areas
    Branding
    Digital Strategy
    Pay Per Click
    UX/UI Design
    Branding Digital Strategy Pay Per Click UX/UI Design
    Service Areas
    Branding
    Digital Strategy
    Pay Per Click
    UX/UI Design
    Branding Digital Strategy Pay Per Click UX/UI Design
    “We’re eager to continue working with them because they understand what we’re trying to do and are able to act on it.”
    • Head of Innovation, Specialty Pharmaceutical Firm
    • “We’re eager to continue working with them because they understand what we’re trying to do and are able to act on it.”
      • Head of Innovation, Specialty Pharmaceutical Firm
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    ABOUT

    When companies like Microsoft need an effective path to better brand iconography, they enlist the services of Mabbly. This Chicago-based brand design agency has provided their services for brands throughout the world, and has established itself as an agency that delivers consistent results.

    ShopRunner is a company that’s tapped into a large audience already but was looking to expand their reach. They turned to Mabbly for the opportunity to improve their brand platform, and Mabbly delivered a robust branding strategy that led to increased business and brand awareness.

    “We’re eager to continue working with them because they understand what we’re trying to do and are able to act on it.”
    • Head of Innovation, Specialty Pharmaceutical Firm
    • “We’re eager to continue working with them because they understand what we’re trying to do and are able to act on it.”
      • Head of Innovation, Specialty Pharmaceutical Firm
  • Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 1,000 - 9,999
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 1,000 - 9,999
    Service Areas
    Advertising
    Content Marketing
    Branding
    Digital Strategy
    Advertising Content Marketing Branding Digital Strategy
    Service Areas
    Advertising
    Content Marketing
    Branding
    Digital Strategy
    Advertising Content Marketing Branding Digital Strategy
    “SGK teams are incredibly flexible and react quickly to changes and needs as they come up."
    • Product Marketing Manager, Hexagon
    • “SGK teams are incredibly flexible and react quickly to changes and needs as they come up."
      • Product Marketing Manager, Hexagon
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 1,000 - 9,999
    ABOUT

    SGK is a global packaging and brand experience company based in the UK and was founded in 1953. They have more than 1000 employees globally that specialize in branding, content marketing, and advertising to mid-market and enterprise clients mainly focusing on consumer products & services, e-commerce, and arts, entertainment & music industries.

    Sartorius Stedim Biotech hired SGK to rebrand their biotech company's existing product marketing assets involving their application notes, datasheets, guides, brochures, and other collateral. SGK rebranded 4,500 of the client's marketing materials within one year. Their commitment to adjust and react immediately to our demands was impressive.

    “SGK teams are incredibly flexible and react quickly to changes and needs as they come up."
    • Product Marketing Manager, Hexagon
    • “SGK teams are incredibly flexible and react quickly to changes and needs as they come up."
      • Product Marketing Manager, Hexagon
  • Location Chicago, IL
    Min. Project Size $0 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $0 +
    Employees 10 - 49
    Service Areas
    Branding
    Web Design
    Branding Web Design
    Service Areas
    Branding
    Web Design
    Branding Web Design
    “They listened well and delivered what they promised when they promised it.”
    • Executive Vice President, Lowery Asset Consulting LLC
    • “They listened well and delivered what they promised when they promised it.”
      • Executive Vice President, Lowery Asset Consulting LLC
    Location Chicago, IL
    Min. Project Size $0 +
    Employees 10 - 49
    ABOUT

    Founded in 2012, ROBERT VIOLA PARTNERS is a small branding agency and web design agency. Their services include branding and web design. The company is headquartered in Chicago, Illinois.

    “They listened well and delivered what they promised when they promised it.”
    • Executive Vice President, Lowery Asset Consulting LLC
    • “They listened well and delivered what they promised when they promised it.”
      • Executive Vice President, Lowery Asset Consulting LLC
  • Location Chicago, IL
    Min. Project Size $5,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $5,000 +
    Employees 10 - 49
    Service Areas
    Social Media Marketing
    Pay Per Click
    Search Engine Optimization
    Web Development
    Social Media Marketing Pay Per Click Search Engine Optimization Web Development
    Service Areas
    Social Media Marketing
    Pay Per Click
    Search Engine Optimization
    Web Development
    Social Media Marketing Pay Per Click Search Engine Optimization Web Development
    “They provide a lot of great insight and out-of-the-box ideas for ways to tackle new challenges."
    • Marketing Coordinator, Rose Paving LLC
    • “They provide a lot of great insight and out-of-the-box ideas for ways to tackle new challenges."
      • Marketing Coordinator, Rose Paving LLC
    Location Chicago, IL
    Min. Project Size $5,000 +
    Employees 10 - 49
    ABOUT

    Recognizable brands worldwide have employed VisualFizz to bring their branding needs to the next level. Based in Chicago, VisualFizz was founded with a focus on helping brands evolve into their best, most user-friendly selves.

    When their client needed a more impactful and effective strategy for reaching goals nationwide, VisualFizz provided them with focused service that continues to this day. Their strategy involved refining their client’s distinct voice as well as their visual profile to become more effective in a crowded digital space.

    “They provide a lot of great insight and out-of-the-box ideas for ways to tackle new challenges."
    • Marketing Coordinator, Rose Paving LLC
    • “They provide a lot of great insight and out-of-the-box ideas for ways to tackle new challenges."
      • Marketing Coordinator, Rose Paving LLC
  • Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 50 - 249
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 50 - 249
    Service Areas
    Advertising
    Branding
    Digital Strategy
    Marketing Strategy
    Advertising Branding Digital Strategy Marketing Strategy
    Service Areas
    Advertising
    Branding
    Digital Strategy
    Marketing Strategy
    Advertising Branding Digital Strategy Marketing Strategy
    “They had excellent project management."
    • Brand Marketing Lead, Technology Company
    • “They had excellent project management."
      • Brand Marketing Lead, Technology Company
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 50 - 249
    ABOUT

    VSA Partners is an advertising company. Established in 1982, the firm is located in Chicago, Illinois; New York, New York and San Francisco, California. Their services include advertising, branding, digital strategy, marketing strategy, and more.

    “They had excellent project management."
    • Brand Marketing Lead, Technology Company
    • “They had excellent project management."
      • Brand Marketing Lead, Technology Company
  • Location Oak Brook, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Location Oak Brook, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Service Areas
    Web Design
    Branding
    Search Engine Optimization
    Content Marketing
    Web Design Branding Search Engine Optimization Content Marketing
    Service Areas
    Web Design
    Branding
    Search Engine Optimization
    Content Marketing
    Web Design Branding Search Engine Optimization Content Marketing
    “We needed to finish this huge project in a ridiculously short timeframe. They made it possible and relatively simple."
    • Former Sr Director of Mktg, Tyndale House Publishers
    • “We needed to finish this huge project in a ridiculously short timeframe. They made it possible and relatively simple."
      • Former Sr Director of Mktg, Tyndale House Publishers
    Location Oak Brook, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    ABOUT

    Verve Marketing Group is a branding firm headquartered in Oak Brook, Illinois. They focus on branding, web design, content marketing, search engine optimization, and more and were founded in 2008.

    “We needed to finish this huge project in a ridiculously short timeframe. They made it possible and relatively simple."
    • Former Sr Director of Mktg, Tyndale House Publishers
    • “We needed to finish this huge project in a ridiculously short timeframe. They made it possible and relatively simple."
      • Former Sr Director of Mktg, Tyndale House Publishers
  • Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 2 - 9
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 2 - 9
    Service Areas
    Web Design
    Social Media Marketing
    Branding
    Digital Strategy
    Web Design Social Media Marketing Branding Digital Strategy
    Service Areas
    Web Design
    Social Media Marketing
    Branding
    Digital Strategy
    Web Design Social Media Marketing Branding Digital Strategy
    “Jeremy and his team are truly focused on success and ensure that we have what we want.”
    • Owner & President, A. Messe Supply
    • “Jeremy and his team are truly focused on success and ensure that we have what we want.”
      • Owner & President, A. Messe Supply
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 2 - 9
    ABOUT

    97 Switch apply their web design and digital marketing skills to develop a digital presence that fits the personality and purpose of their clients. They mainly work with small and mid-sized companies in the hospitality and leisure, financial services, and real estate industries.

    They built a launch branding strategy and digital presence for Hotel EMC2, Autograph Collection. The engagement turned into a long-lasting relationship with 97 Switch providing ongoing digital advertising support, content development, SEO, website maintenance, and social media services to the hotel.

    “Jeremy and his team are truly focused on success and ensure that we have what we want.”
    • Owner & President, A. Messe Supply
    • “Jeremy and his team are truly focused on success and ensure that we have what we want.”
      • Owner & President, A. Messe Supply
  • Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    Service Areas
    Branding
    Content Marketing
    Marketing Strategy
    Advertising
    Branding Content Marketing Marketing Strategy Advertising
    Service Areas
    Branding
    Content Marketing
    Marketing Strategy
    Advertising
    Branding Content Marketing Marketing Strategy Advertising
    “Simple Truth’s flexibility, listening skills, and adaptability are outstanding. They’re very easy to work with.”
    • CMO, Northern Arizona University
    • “Simple Truth’s flexibility, listening skills, and adaptability are outstanding. They’re very easy to work with.”
      • CMO, Northern Arizona University
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    ABOUT

    Simple Truth is a branding agency. Their small team of employees is headquartered in Chicago, Illinois. Their team offers branding, content marketing, marketing strategy, advertising, and more.

    “Simple Truth’s flexibility, listening skills, and adaptability are outstanding. They’re very easy to work with.”
    • CMO, Northern Arizona University
    • “Simple Truth’s flexibility, listening skills, and adaptability are outstanding. They’re very easy to work with.”
      • CMO, Northern Arizona University
  • Location Oak Park, IL
    Min. Project Size $10,000 +
    Employees 2 - 9
    Location Oak Park, IL
    Min. Project Size $10,000 +
    Employees 2 - 9
    Service Areas
    Branding
    Graphic Design
    Business Consulting
    Other Marketing
    Branding Graphic Design Business Consulting Other Marketing
    Service Areas
    Branding
    Graphic Design
    Business Consulting
    Other Marketing
    Branding Graphic Design Business Consulting Other Marketing
    “Their work was exceptional and exceeded my expectations.”
    • Director of Operations, CPH Insurance
    • “Their work was exceptional and exceeded my expectations.”
      • Director of Operations, CPH Insurance
    Location Oak Park, IL
    Min. Project Size $10,000 +
    Employees 2 - 9
    ABOUT

    Famous Victory Branding & Design is a branding agency in River Forest, Illinois. The company offers branding, graphic design, and business consulting and has a small team.The company was launched in 2015.

    “Their work was exceptional and exceeded my expectations.”
    • Director of Operations, CPH Insurance
    • “Their work was exceptional and exceeded my expectations.”
      • Director of Operations, CPH Insurance
  • Location Chicago, IL
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Chicago, IL
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Branding
    Web Design
    Graphic Design
    Logo
    Branding Web Design Graphic Design Logo
    Service Areas
    Branding
    Web Design
    Graphic Design
    Logo
    Branding Web Design Graphic Design Logo
    “They did a great job interpreting our needs and creating a website that addressed them."
    • Director of Marketing, The Harris Poll
    • “They did a great job interpreting our needs and creating a website that addressed them."
      • Director of Marketing, The Harris Poll
    Location Chicago, IL
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Concentric Design is a Chicago-based graphic design firm that specializes in visual identity, website, and print design projects for a variety of clients seeking to positively impact their customers and communities. They help their clients succeed by creating brand identities, digital experiences, and print materials that communicate clearly, achieve marketing goals and look fantastic.

    They worked with Foy and created a visual identity system that promotes a wellness mindset across all touchpoints.
     

    “They did a great job interpreting our needs and creating a website that addressed them."
    • Director of Marketing, The Harris Poll
    • “They did a great job interpreting our needs and creating a website that addressed them."
      • Director of Marketing, The Harris Poll
  • Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    Service Areas
    Pay Per Click
    Search Engine Optimization
    Branding
    Conversion Optimization
    Pay Per Click Search Engine Optimization Branding Conversion Optimization
    Service Areas
    Pay Per Click
    Search Engine Optimization
    Branding
    Conversion Optimization
    Pay Per Click Search Engine Optimization Branding Conversion Optimization
    “We meet on a weekly basis."
    • Digital Marketing Manager, Connect Hearing US
    • “We meet on a weekly basis."
      • Digital Marketing Manager, Connect Hearing US
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 10 - 49
    ABOUT

    Frequently featured on the Inc. 5000, Logical Media Group is a digital marketing agency with years of experience in delivering exceptional results. Their creative focus on building systems and crafting strategies empowers their partners to achieve transformational results.

    Logical Media Group’s seasoned marketing team was a game-changer in Orgain’s utilization of new opportunities and sales funnels. The digital solutions provider built a detailed campaign structure that has led to an increase of up to 850% in YoY conversions, 614% in YoY revenue, and 462% in YoY ROI to Orgain’s performance.
     

    “We meet on a weekly basis."
    • Digital Marketing Manager, Connect Hearing US
    • “We meet on a weekly basis."
      • Digital Marketing Manager, Connect Hearing US
  • Location Chicago, IL
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Chicago, IL
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Advertising
    Branding
    Content Marketing
    Graphic Design
    Advertising Branding Content Marketing Graphic Design
    Service Areas
    Advertising
    Branding
    Content Marketing
    Graphic Design
    Advertising Branding Content Marketing Graphic Design
    “We were impressed with their responsiveness and the quality of the work they delivered." "
    • Executive, Help On Demand
    • “We were impressed with their responsiveness and the quality of the work they delivered." "
      • Executive, Help On Demand
    Location Chicago, IL
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    Many enterprise clients count Encite as their dependable branding experts, so it’s no wonder the company has achieved such widespread success. With years of experience in their industry, this Denver-based agency is certainly here to make an impact.

    One Encite client is a globally recognized leader in their sector, and Encite has provided focused and wide-reaching services for the company for the entirety of their working relationship. This includes UX design, UI, overall brand presence and visuals, and more.

    “We were impressed with their responsiveness and the quality of the work they delivered." "
    • Executive, Help On Demand
    • “We were impressed with their responsiveness and the quality of the work they delivered." "
      • Executive, Help On Demand
  • Location Chicago, IL
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Chicago, IL
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Branding
    Web Design
    Graphic Design
    Branding Web Design Graphic Design
    Service Areas
    Branding
    Web Design
    Graphic Design
    Branding Web Design Graphic Design
    “She was very proactive and professional throughout our engagement."
    • Founder, Evolve With Agile Coaching
    • “She was very proactive and professional throughout our engagement."
      • Founder, Evolve With Agile Coaching
    Location Chicago, IL
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    When a company like Simply Smita needs branding design work, they engage with Twelve and Twenty Eight. Founded in Illinois and featuring a range of branding professionals, Twelve and Twenty Eight helps brands create a unique identity with expert brand development and execution.

    Twelve and Twenty Eight also prides themselves on bringing clients the brand identity results they need in a timely and affordable manner. That’s why they’ve become a go-to name in branding that continues to expand their client list to include brands like Splendid and others across a range of industries and client specialties.

    “She was very proactive and professional throughout our engagement."
    • Founder, Evolve With Agile Coaching
    • “She was very proactive and professional throughout our engagement."
      • Founder, Evolve With Agile Coaching
  • Location Chicago, IL
    Min. Project Size $1,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $1,000 +
    Employees 10 - 49
    Service Areas
    Search Engine Optimization
    Web Design
    Branding
    Pay Per Click
    Search Engine Optimization Web Design Branding Pay Per Click
    Service Areas
    Search Engine Optimization
    Web Design
    Branding
    Pay Per Click
    Search Engine Optimization Web Design Branding Pay Per Click
    “Their hard work and attention to detail set them apart."
    • Owner, Brown Interiors
    • “Their hard work and attention to detail set them apart."
      • Owner, Brown Interiors
    Location Chicago, IL
    Min. Project Size $1,000 +
    Employees 10 - 49
    ABOUT

    aStash Web Design & Marketing counts impressive brands among their key clients. So it’s no wonder that this Colorado-based firm has achieved widespread success in a wide range of industries for their targeted SEO work.

    One example of their web development success comes from a globally recognized brand. aStash Web Design & Marketing helped them revitalize their materials to stand out in a crowded market and leave a powerful impression on more customers than ever before.

    “Their hard work and attention to detail set them apart."
    • Owner, Brown Interiors
    • “Their hard work and attention to detail set them apart."
      • Owner, Brown Interiors
  • Location Oak Park, IL
    Min. Project Size $75,000 +
    Employees 2 - 9
    Location Oak Park, IL
    Min. Project Size $75,000 +
    Employees 2 - 9
    Service Areas
    Branding
    Branding
    Service Areas
    Branding
    Branding
    “They understood our business needs and challenges — they really listened to the goals of our leadership.
    • Director of Product Development & Marketing, 1Concier
    • “They understood our business needs and challenges — they really listened to the goals of our leadership.
      • Director of Product Development & Marketing, 1Concier
    Location Oak Park, IL
    Min. Project Size $75,000 +
    Employees 2 - 9
    ABOUT

    Rebranding Experts is a small branding company launched in 2017. Their team specializes in branding.

    “They understood our business needs and challenges — they really listened to the goals of our leadership.
    • Director of Product Development & Marketing, 1Concier
    • “They understood our business needs and challenges — they really listened to the goals of our leadership.
      • Director of Product Development & Marketing, 1Concier
  • Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 2 - 9
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 2 - 9
    Service Areas
    Branding
    Marketing Strategy
    Web Design
    Advertising
    Branding Marketing Strategy Web Design Advertising
    Service Areas
    Branding
    Marketing Strategy
    Web Design
    Advertising
    Branding Marketing Strategy Web Design Advertising
    “We were continually impressed with Patrick's ability to take a good idea we brought to him and make it better."
    • Director of Communications, SEIU Local 1000
    • “We were continually impressed with Patrick's ability to take a good idea we brought to him and make it better."
      • Director of Communications, SEIU Local 1000
    Location Chicago, IL
    Min. Project Size $10,000 +
    Employees 2 - 9
    ABOUT

    With a passion for both strategy and design, C2 Creative has provided mobile app development work for clients around the globe. Based in Chicago, C2 Creative brings a long history of success to each project they complete.

    When their client was just a new brand looking to make an impact, C2 Creative crafted major elements of their user engagement strategy in an emerging market. The result was a splashy entrance into the market orchestrated by C2 Creative designers and strategists.

    “We were continually impressed with Patrick's ability to take a good idea we brought to him and make it better."
    • Director of Communications, SEIU Local 1000
    • “We were continually impressed with Patrick's ability to take a good idea we brought to him and make it better."
      • Director of Communications, SEIU Local 1000
  • Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    Service Areas
    Branding
    Web Design
    Digital Strategy
    Web Development
    Branding Web Design Digital Strategy Web Development
    Service Areas
    Branding
    Web Design
    Digital Strategy
    Web Development
    Branding Web Design Digital Strategy Web Development
    “They pushed the envelope a lot, which I really liked."
    • Senior Product Marketing Manager, Tech Company
    • “They pushed the envelope a lot, which I really liked."
      • Senior Product Marketing Manager, Tech Company
    Location Chicago, IL
    Min. Project Size $25,000 +
    Employees 10 - 49
    ABOUT

    Small branding company Nelson Cash, is headquartered in Chicago, Illinois and Portland, Oregon. Their services include branding, web design, digital strategy, web development, and more.

    “They pushed the envelope a lot, which I really liked."
    • Senior Product Marketing Manager, Tech Company
    • “They pushed the envelope a lot, which I really liked."
      • Senior Product Marketing Manager, Tech Company
Need Help Finding a Company?
Brand Consulting Firms in Chicago FAQ
What Is Branding in Marketing?

Branding in marketing is the process of creating a symbol, design, name, slogan, and marketing content that aligns with your company’s values. Companies market their brands to align what they want people to think about the company with what people actually think about the company.

Marketing involves promoting specific products, and branding is the process of figuring out a company’s values and image. That means that branding in marketing is the process of promoting products through a company’s greater image.

Why Is Branding Important in Marketing?

Branding is important in marketing for 3 main reasons:

  1. Branding helps clearly deliver a message: Encouraging consumers to buy a certain product or engage in certain behavior is easier when they associate a request with a particular brand. Having a strong overarching brand makes it easier to clearly and persuasively ask customers to take action and buy a specific product.
  2. Branding confirms the product’s credibility: Products seem credible when they are pitched from a brand that has a good reputation. Leverage a strong brand to earn credibility and trust for specific products.
  3. Branding connects consumers with the right products: Having a strong brand helps connect potential customers with the right products. A company that has a brand reputation for being sporty and athletic will attract customers who are looking for sportswear products. Then, the company will simply be responsible for continuing to create products that meet customer demand.
What Steps Are in the Brand Marketing Process?
  1. Determine a target audience
  2. Research competition
  3. Create value propositions
  4. Determine brand guidelines
  5. Market your brand

Here’s an explanation of each step in the brand marketing process.

  1. Determine a target audience: Brand marketing requires knowing what audience you are targeting with your communication. A company should identify its target audience and tailor its mission to meet that audience wherever it can. Specifically, brand marketing should exist to create campaigns that meet the needs and desires of customers.
  2. Research competition: What are other companies doing? What kind of brand marketing processes do they have? What makes your selling proposition unique and the best option for a given customer?
  3. Create value propositions: Focus on what makes your brand unique and valuable. Value propositions set your business apart from your competitors. How does your business stand apart from the rest of the market? Include your value proposition in every brand marketing material. You don’t have to be explicit. Just be able to answer the question: What does this product do for me that another product couldn’t?
  4. Determine brand guidelines: Make sure there are consistent guidelines regarding your brand logo, colors, slogans, and language. Maintain consistency across your various marketing channels (print, television, internet, etc.) to maintain customer loyalty.
  5. Market your brand: Have a strategy to market your brand. Use channels such as email, social media, and commercials. Display your brand as widely as possible.