July 2021

Top Brand Consulting Firms in Detroit

Good branding can set you apart from the crowd and bring your company's vision to life. So, what makes a strong brand, and how can branding services help you get there? A strong brand has a clear and unique message that's targeted to each segment of your audience. It also includes a consistent visual presentation – think colors, logos, fonts. Finally, a strong brand may evoke an emotion like Apple's innovation. If you're looking at this definition of a strong brand and are unsure how your company's brand stacks up, hire a branding agency. The right branding company helps you define and marketing your business brand to attract customers, retain talent, and emphasize shared values.

Luckily, Detroit has some of the best branding agency to hire. Use our list to find and connect with branding agency in The Motor City. Evaluate their case studies, project types, and client reviews to determine which company is the best fit for you.

List of the Best Branding Agencies in The Motor City

  • 1
    MIN. PROJECT SIZE:
    $25,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Detroit, MI

    Many enterprise clients count Skidmore Studio as their dependable branding experts, so it’s no wonder the company has achieved such widespread success. With years of experience in their industry, this Detroit-based agency is certainly here to make an impact.

    One Skidmore Studio client is a globally recognized leader in their sector, and Skidmore Studio has provided focused and wide-reaching services for the company for the entirety of their working relationship. This includes UX design, UI, overall brand presence and visuals, and more.

    SERVICES
    • 50% Branding
    • 20% Packaging Design
    • 15% Marketing Strategy
    • 15% Other
    Amrock Brand Identity

    Amrock Brand Identity

    Amrock recognized the need to revitalize their brand to compete in the growing “fintech” space and sought our expertise in creating a fresh, fully realized brand that balanced their vibrant internal culture with their...
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    Inspired Organics Brand Identity...

    Inspired Organics Brand Identity...

    To compete in the booming organics market, the team behind Inspired Organics (iO) asked for a brand that would stand out to the everyday organic shopper. Our strategy and design work shaped the brand into an eye-catching...
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    ScoreSide Brand Identity

    ScoreSide Brand Identity

    ScoreSide is a micro-donation app platform that harnesses the passion of rivalry to inspire engagement. Users wager small amounts on teams, players, or specific outcomes of a game and any winnings are automatically...
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    Xenith Rebrand & Launch

    Xenith Rebrand & Launch

    Founded in 2006, Xenith made a name for itself with brand new football helmet technology that gave athletes superior protection and a customizable fit. But Xenith’s brand couldn’t support their expanding line of...
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  • 2
    MIN. PROJECT SIZE:
    $25,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Royal Oak, MI

    What do AFL-CIO and Everytown have in common? They’ve both turned to Teal Media for web design and branding expertise. This Washington-based agency has already made major waves with work for enterprise clients and startups alike.

    When Rewire.news launched a platform targeting their unique users, Teal Media analyzed the entirety of their approach to create key features and design a strategy that would bring together all elements of the client’s brand. The result was a huge success, and continues to drive progress for the brand today.

    SERVICES
    • 30% Web Design
    • 25% UX/UI Design
    • 25% Branding
    • 20% Other
    Teal Media + TIME'S UP

    Teal Media + TIME'S UP

    Teal partnered with TIME'S UP NOW to extend their visual identity and redesign their website, making it easier for visitors to understand what TIME'S UP has to offer, and to access their resources and support.
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    Teal Media + AIR

    Teal Media + AIR

    Teal Media partnered with the Association of Independents on an organizational rebrand. The new brand identity we created feels fresh, modern, and reflective of the spirit of AIR's community of creators. Following the...
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    Teal Media + SaverLife

    Teal Media + SaverLife

    Teal worked with SaverLife to extend their brand identity following a name change, creating a new visual brand that feels authentic and reflects the organization's values and goals.
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    Teal + Voto Latino

    Teal + Voto Latino

    Teal Media extended the visual identity and redesigned the website for Voto Latino to help them educate and mobilize young Latinx voters in advance of the 2020 election.
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  • 3
    MIN. PROJECT SIZE:
    $10,000+
    EMPLOYEE SIZE:
    50 - 249
    LOCATION:
    Rochester, MI

    Their clients include major enterprise clients like Consumers Energy, but Daniel Brian Advertising is a advertising agency that hasn’t lost its focus on innovation or creativity. This Michigan-based firm helps organizations around the world focus their strategy for greater success.

    If you want to see how Daniel Brian Advertising helps brands communicate with their audiences in a unique and crowded space, look no further than their work for Fathead. Daniel Brian Advertising helped them define a strategy for their audience to improve their reach.

    SERVICES
    • 33% Advertising
    • 20% Branding
    • 15% Media Planning & Buying
    • 32% Other
    Health Care Marketing Demo Reel

    Health Care Marketing Demo Reel

    THE BOTTOM LINE IN HEALTH CARE MARKETING IS MEASURED IN LIVES The patient is in charge of more healthcare decisions than ever before. We partner with health systems to guide patients in their search for care as well as...
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    Purpose-Based Digital & Social...

    Purpose-Based Digital & Social...

    BUILD A PASSION BRAND USING DIGITAL MEDIA – AND CHANGE YOUR WORLD Do your fans fly your colors? Do your customers camp out the night before a grand opening? The future will be built by passion brands and the social...
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    DOUBLED PATIENT VOLUME: Physician...

    DOUBLED PATIENT VOLUME: Physician...

    THE CHALLENGE: We started with the segment that influenced 64% of patient traffic – physicians. Physicians are busy, and want a simple way to refer patients. Patients are busy, and don't want to wait on hold to make a...
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    Game On Cancer

    Game On Cancer

    Millions of Earned Social Media Impressions We reached out to the local sports influencers, Herman Moore and the Detroit Lions, firing up the 1.8M social followers. $15 Million in Donations We launched with a Super Bowl...
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  • 4
    MIN. PROJECT SIZE:
    $50,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Northville, MI

    Symmetri Marketing clients include National Geographic, and they specialize in providing a design-centric approach to branding for their clients. With a focus on emphasizing the most vital elements of brand messaging, Symmetri Marketing was founded on forward-thinking principles in Chicago.

    When the Detroit Zoo needed a complete overhaul of their brand approach, they turned to Symmetri Marketing. The agency provided them with an end-to-end analysis of how they could make their approach more targeted, impactful and successful.

    SERVICES
    • 30% Branding
    • 20% Web Development
    • 10% UX/UI Design
    • 40% Other
    University of Michigan Mcubed...

    University of Michigan Mcubed...

    CHALLENGEThe Mcubed program, housed in the University of Michigan’s Office for Research, distributes real-time seed funding to multidisciplinary, faculty-led teams—stimulating research that might otherwise be...
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    CNX Corp Branding / Drupal 8...

    CNX Corp Branding / Drupal 8...

    CHALLENGEAs a specialist in development services, software products, front-end interfaces, and back-end RPG applications, CNX’s latest innovation, Valance, lets users create modern IBM i web apps on all desktop browsers...
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    Hosco Drupal 8 Redesign

    Hosco Drupal 8 Redesign

    CHALLENGEHosco is a finishing system components manufacturer with an extensive network of regional authorized distributors and agents. Their previous vendor had built a website using WordPress, which was failing as a...
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    Aspira Drupal 8 Redesign

    Aspira Drupal 8 Redesign

    CHALLENGEAspira (formerly RA Outdoors) provides support software and services for state parks, private and local campgrounds, wildlife and fishing agencies, and more. Through their newly created positioning, Aspira is...
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  • 5
    MIN. PROJECT SIZE:
    $50,000+
    EMPLOYEE SIZE:
    1,000 - 9,999
    LOCATION:
    Detroit, MI

    Jack Morton Worldwide counts impressive brands among their key clients. So it’s no wonder that this Boston-based firm has achieved widespread success in a wide range of industries for their targeted branding work.

    One example of their web development success comes from a globally recognized brand. Jack Morton Worldwide helped them revitalize their materials to stand out in a crowded market and leave a powerful impression on more customers than ever before.

    SERVICES
    • 35% Event Marketing & Planning
    • 10% Branding
    • 10% Content Marketing
    • 45% Other
    Reebok ComplexCon Chicago 2019

    Reebok ComplexCon Chicago 2019

    Reebok continues to make great strides with the 18-25 year old fashion-conscious consumer. This time it was with a stand-out brand experience at ComplexCon Chicago.  For the brand’s second showing in the event series...
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    DockerCon - The world’s first...

    DockerCon - The world’s first...

    We decided to show everyone that Docker does enterprise differently, by building the world’s first 5,000-person, live multi-player video game!  For the full case study, visit: http://www.jackmorton...
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    Staples 'Work It. Live It' event...

    Staples 'Work It. Live It' event...

    Staples is a 30-year-old iconic American brand with a significant B2B business that was undergoing a major reinvention impacting the entire organization. Coming off a recent company acquisition by a private equity firm...
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    Ericsson Mobile World Congress 2019

    Ericsson Mobile World Congress 2019

    The Beat. At MWC 2019, we set out to create an immersive brand presence in which Ericsson’s most important customers could see, hear and experience Ericsson’s relentless beat of innovation; a visceral expression of 5G...
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  • 6
    MIN. PROJECT SIZE:
    $5,000+
    EMPLOYEE SIZE:
    2 - 9
    LOCATION:
    Detroit, MI

    With an impressively robust client list that includes names like Lager Rhyth, Midnite Oil Creative empowers brands with branding. Founded on design-first principles, this Michigan-based firm offers an emphasis on helping brands drive change.

    One example of Midnite Oil Creative’s experience is their work for Venice Smokehouse, one of the world’s respected brands. Midnite Oil Creative helped them target their audience of customers with a complete reevaluation of their strategy. This resulted in powerful engagement and an increase in perceived authority for them. 

    SERVICES
    • 20% Advertising
    • 20% Branding
    • 20% Graphic Design
    • 40% Other
    Detroit Tigers

    Detroit Tigers

    Dave & Buster's

    Dave & Buster's

    Blackrocks Brewry

    Blackrocks Brewry

    Parc Restaurant

    Parc Restaurant

  • 7
    MIN. PROJECT SIZE:
    $10,000+
    EMPLOYEE SIZE:
    10 - 49
    LOCATION:
    Royal Oak, MI

    With a passion for both strategy and design, Group eX has provided video production work for clients worldwide. Based in Michigan, Group eX brings a long history of success to each project they complete.

    When their client was just a new brand looking to make an impact, Group eX crafted the entirety of their experience in this distinct area. The result was a splashy entrance into the market orchestrated by Group eX designers and strategists.

    SERVICES
    • 10% Advertising
    • 10% Branding
    • 10% Digital Strategy
    • 70% Other
    Group eX Slide Show

    Group eX Slide Show