May 2024

Top Brand Consulting Firms in Los Angeles

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  2. Branding
  3. Los Angeles

Good branding can set you apart from the crowd and bring your company's vision to life. So, what makes a strong brand, and how can branding services help you get there? A strong brand has a clear and unique message that's targeted to each segment of your audience. Read More

226 Firms

List of the Best Branding Agencies in LA

7 of 10
  • Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees 10 - 49
    Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees 10 - 49
    Service Areas
    Advertising
    Media Planning & Buying
    Branding
    Event Marketing & Planning
    Advertising Media Planning & Buying Branding Event Marketing & Planning
    Service Areas
    Advertising
    Media Planning & Buying
    Branding
    Event Marketing & Planning
    Advertising Media Planning & Buying Branding Event Marketing & Planning
    Worked with this company?
    Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees 10 - 49
    ABOUT

    What do Sprint and Billups have in common? They’ve both turned to LED Truck Media for advertising expertise. This California-based agency has already made major waves with work for enterprise clients and startups alike.

    When Wilkins Digital launched a platform targeting their unique users, LED Truck Media analyzed the entirety of their approach to create key features and design a strategy that would bring together all elements of the client’s brand. The result was a huge success, and continues to drive progress for the brand today.

    Worked with this company?
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  • Location Glendale, CA
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Glendale, CA
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Social Media Marketing
    Web Design
    Branding
    Content Marketing
    Social Media Marketing Web Design Branding Content Marketing
    Service Areas
    Social Media Marketing
    Web Design
    Branding
    Content Marketing
    Social Media Marketing Web Design Branding Content Marketing
    Worked with this company?
    Location Glendale, CA
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    They’ve done work for major brands like Golden Spoon as clients, but Avetis Solutions is a social media marketing agency that hasn’t lost sight of the fire and hunger for greatness that launched them. This U.S.-based firm helps organizations around the world focus their social media marketing strategy to increase sales and consistently beat their competition.

    If you want to see how Avetis Solutions helps brands communicate with their audiences in a unique and crowded space, look no further than their work for Skin Script Rx. Avetis Solutions helped them define a strategy for their specific audience to improve their local and online reach.

    Worked with this company?
  • Location Los Angeles, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Los Angeles, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Digital Strategy
    Social Media Marketing
    Advertising
    Branding
    Digital Strategy Social Media Marketing Advertising Branding
    Service Areas
    Digital Strategy
    Social Media Marketing
    Advertising
    Branding
    Digital Strategy Social Media Marketing Advertising Branding
    Worked with this company?
    Location Los Angeles, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    D343K Creative Management, INC. Is a digital strategy company. The firm is located in Los Angeles, California. Their team offers digital strategy, social media marketing, advertising, branding, and more.

    Worked with this company?
  • Location Los Angeles, CA
    Min. Project Size $5,000 +
    Employees 10 - 49
    Location Los Angeles, CA
    Min. Project Size $5,000 +
    Employees 10 - 49
    Service Areas
    Social Media Marketing
    Video Production
    Branding
    Advertising
    Social Media Marketing Video Production Branding Advertising
    Service Areas
    Social Media Marketing
    Video Production
    Branding
    Advertising
    Social Media Marketing Video Production Branding Advertising
    Worked with this company?
    Location Los Angeles, CA
    Min. Project Size $5,000 +
    Employees 10 - 49
    ABOUT

    Sosani Influencer Agency is a social media marketing company. Based in Los Angeles, California; Chicago, Illinois and Atlanta, Georgia, their small team provides social media marketing, video production, branding, advertising, and more. The company was established in 2017.

    Worked with this company?
  • Location Los Angeles, CA
    Min. Project Size $0 +
    Employees 10 - 49
    Location Los Angeles, CA
    Min. Project Size $0 +
    Employees 10 - 49
    Service Areas
    E-Commerce Development
    Social Media Marketing
    Web Design
    Content Marketing
    E-Commerce Development Social Media Marketing Web Design Content Marketing
    Service Areas
    E-Commerce Development
    Social Media Marketing
    Web Design
    Content Marketing
    E-Commerce Development Social Media Marketing Web Design Content Marketing
    Worked with this company?
    Location Los Angeles, CA
    Min. Project Size $0 +
    Employees 10 - 49
    ABOUT

    Based in Los Angeles, California and Madrid, Spain, Presenzia Digital Marketing is a e-commerce development company. The company specializes in e-commerce development, social media marketing, web design, content marketing, and more and is small.The company was established in 2010.

    Worked with this company?
  • Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Web Design
    Web Development
    Pay Per Click
    Branding
    Web Design Web Development Pay Per Click Branding
    Service Areas
    Web Design
    Web Development
    Pay Per Click
    Branding
    Web Design Web Development Pay Per Click Branding
    Worked with this company?
    Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    EBuildify Digital Agency is a web design company. In Los Angeles, California, their team offers web design, web development, pay per click, branding, and more.

    Worked with this company?
  • Location Walnut, CA
    Min. Project Size $5,000 +
    Employees 10 - 49
    Location Walnut, CA
    Min. Project Size $5,000 +
    Employees 10 - 49
    Service Areas
    Public Relations
    Social Media Marketing
    Branding
    Media Planning & Buying
    Public Relations Social Media Marketing Branding Media Planning & Buying
    Service Areas
    Public Relations
    Social Media Marketing
    Branding
    Media Planning & Buying
    Public Relations Social Media Marketing Branding Media Planning & Buying
    Worked with this company?
    Location Walnut, CA
    Min. Project Size $5,000 +
    Employees 10 - 49
    ABOUT

    Public relations company Sunshy Digital Media Agency was launched in 2017. The team offers public relations, social media marketing, branding, media planning & buying, and more.

    Worked with this company?
  • Location Los Angeles, CA
    Min. Project Size $25,000 +
    Employees 10 - 49
    Location Los Angeles, CA
    Min. Project Size $25,000 +
    Employees 10 - 49
    Service Areas
    Blockchain
    E-Commerce Development
    Mobile App Development
    Web Development
    Blockchain E-Commerce Development Mobile App Development Web Development
    Service Areas
    Blockchain
    E-Commerce Development
    Mobile App Development
    Web Development
    Blockchain E-Commerce Development Mobile App Development Web Development
    Worked with this company?
    Location Los Angeles, CA
    Min. Project Size $25,000 +
    Employees 10 - 49
    ABOUT

    Founded in 2021, Nurdsoft is a website development firm. In Los Angeles, California; Gurugram, India and São Paulo, Brazil, the team offers web development, mobile app development, e-commerce development, blockchain, and more.

    Worked with this company?
  • Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees 2 - 9
    Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees 2 - 9
    Service Areas
    Branding
    Graphic Design
    Social Media Marketing
    Web Design
    Branding Graphic Design Social Media Marketing Web Design
    Service Areas
    Branding
    Graphic Design
    Social Media Marketing
    Web Design
    Branding Graphic Design Social Media Marketing Web Design
    Worked with this company?
    Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees 2 - 9
    ABOUT

    With an impressively robust client list that includes names like Anheuser-Busch, SunerGarcia empowers brands with branding. Founded on design-first principles, this San Diego-based firm offers an emphasis on helping brands drive change.

    One example of SunerGarcia’s experience is their work for Tabu Azul, one of the world’s respected brands. SunerGarcia helped them target their audience of customers with a complete reevaluation of their strategy. This resulted in powerful engagement and an increase in perceived authority for them.

    Worked with this company?
  • Location Los Angeles, CA
    Min. Project Size $10,000 +
    Employees 2 - 9
    Location Los Angeles, CA
    Min. Project Size $10,000 +
    Employees 2 - 9
    Service Areas
    Branding
    Web Design
    Digital Strategy
    E-Commerce Development
    Branding Web Design Digital Strategy E-Commerce Development
    Service Areas
    Branding
    Web Design
    Digital Strategy
    E-Commerce Development
    Branding Web Design Digital Strategy E-Commerce Development
    Worked with this company?
    Location Los Angeles, CA
    Min. Project Size $10,000 +
    Employees 2 - 9
    ABOUT

    Good Ground is a branding firm. Their small team is headquartered in Los Angeles, California. The agency provides branding, web design, digital strategy, logo, and more. The agency was established in 2020.

    Worked with this company?
  • Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    UX/UI Design
    Web Development
    Branding
    E-Commerce Development
    UX/UI Design Web Development Branding E-Commerce Development
    Service Areas
    UX/UI Design
    Web Development
    Branding
    E-Commerce Development
    UX/UI Design Web Development Branding E-Commerce Development
    Luis Sebastian.NET is a full-service eCommerce business. I work with clients to understand their individual needs and improve their brands.I create empowering user experiences that drive engagement…

    • Luis Sebastian.NET is a full-service eCommerce business. I work with clients to understand their individual needs and improve their brands.I create empowering user experiences that drive engagement…

    Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    What do Y&R and IMS Ibiza have in common? They’ve both turned to Luissebastian.net for e-commerce development expertise. This California-based agency has already made major waves with work for enterprise clients and startups alike.

    When Donya’s Florals launched a platform targeting their unique users, Luissebastian.net analyzed the entirety of their approach to create key features and design a strategy that would bring together all elements of the client’s brand. The result was a huge success, and continues to drive progress for the brand today.

    Luis Sebastian.NET is a full-service eCommerce business. I work with clients to understand their individual needs and improve their brands.I create empowering user experiences that drive engagement…

    • Luis Sebastian.NET is a full-service eCommerce business. I work with clients to understand their individual needs and improve their brands.I create empowering user experiences that drive engagement…

  • Location South Pasadena, CA
    Min. Project Size $10,000 +
    Employees 2 - 9
    Location South Pasadena, CA
    Min. Project Size $10,000 +
    Employees 2 - 9
    Service Areas
    E-Commerce Development
    Branding
    Graphic Design
    Web Design
    E-Commerce Development Branding Graphic Design Web Design
    Service Areas
    E-Commerce Development
    Branding
    Graphic Design
    Web Design
    E-Commerce Development Branding Graphic Design Web Design
    Worked with this company?
    Location South Pasadena, CA
    Min. Project Size $10,000 +
    Employees 2 - 9
    ABOUT

    E-commerce development firm Present Studio was launched in 2021. Based in South Pasadena, California and Edinburgh, United Kingdom, their small team offers e-commerce development, graphic design, logo, web design, and more.

    Worked with this company?
  • Location Topanga, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Topanga, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Public Relations
    Content Marketing
    Branding
    Social Media Marketing
    Public Relations Content Marketing Branding Social Media Marketing
    Service Areas
    Public Relations
    Content Marketing
    Branding
    Social Media Marketing
    Public Relations Content Marketing Branding Social Media Marketing
    Worked with this company?
    Location Topanga, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    Scandal Co-Active is a content marketing company launched in 2014. They are headquartered in Topanga, California; Richmond, Vermont and Uniontown, Ohio and have a small team. Their services include content marketing, social media marketing, branding, and public relations.

    Worked with this company?
  • Location West Hollywood, CA
    Min. Project Size $10,000 +
    Employees 10 - 49
    Location West Hollywood, CA
    Min. Project Size $10,000 +
    Employees 10 - 49
    Service Areas
    Branding
    UX/UI Design
    Web Design
    Web Development
    Branding UX/UI Design Web Design Web Development
    Service Areas
    Branding
    UX/UI Design
    Web Design
    Web Development
    Branding UX/UI Design Web Design Web Development
    “They take full responsibility for the site and know that every site they make now leads to another customer."
    • Founder, Software Company
    • “They take full responsibility for the site and know that every site they make now leads to another customer."
      • Founder, Software Company
    Location West Hollywood, CA
    Min. Project Size $10,000 +
    Employees 10 - 49
    ABOUT

    Ammo Studios is a branding firm established in 2020. Their small team is in West Hollywood, California and specializes in branding, web design, ux/ui design, and web development.

    “They take full responsibility for the site and know that every site they make now leads to another customer."
    • Founder, Software Company
    • “They take full responsibility for the site and know that every site they make now leads to another customer."
      • Founder, Software Company
  • Location Pasadena, CA
    Min. Project Size $0 +
    Employees 2 - 9
    Location Pasadena, CA
    Min. Project Size $0 +
    Employees 2 - 9
    Service Areas
    Graphic Design
    Print Design
    Branding
    Web Design
    Graphic Design Print Design Branding Web Design
    Service Areas
    Graphic Design
    Print Design
    Branding
    Web Design
    Graphic Design Print Design Branding Web Design
    Worked with this company?
    Location Pasadena, CA
    Min. Project Size $0 +
    Employees 2 - 9
    ABOUT

    Olive + Spark Design Studio, Inc. Is a graphic design agency in Pasadena, California. Founded in 2012, the team provides graphic design, print design, branding, and web design.

    Worked with this company?
  • Location Santa Monica, CA
    Min. Project Size $100,000 +
    Employees 50 - 249
    Location Santa Monica, CA
    Min. Project Size $100,000 +
    Employees 50 - 249
    Service Areas
    Media Planning & Buying
    Advertising
    Web Design
    Web Development
    Media Planning & Buying Advertising Web Design Web Development
    Service Areas
    Media Planning & Buying
    Advertising
    Web Design
    Web Development
    Media Planning & Buying Advertising Web Design Web Development
    Worked with this company?
    Location Santa Monica, CA
    Min. Project Size $100,000 +
    Employees 50 - 249
    ABOUT

    Mindgruve is a media planning and buying company. The midsize San Diego, California-based company was launched in 2001. Their team offers media planning & buying, advertising, web design, web development, and more.

    Worked with this company?
  • Location West Hollywood, CA
    Min. Project Size $5,000 +
    Employees Freelancer
    Location West Hollywood, CA
    Min. Project Size $5,000 +
    Employees Freelancer
    Service Areas
    Video Production
    Advertising
    Branding
    Video Production Advertising Branding
    Service Areas
    Video Production
    Advertising
    Branding
    Video Production Advertising Branding
    Worked with this company?
    Location West Hollywood, CA
    Min. Project Size $5,000 +
    Employees Freelancer
    ABOUT

    Based in West Hollywood, California, Dean Russell Productions LLC is a small video production company. The team focuses on video production, advertising, and branding.

    Worked with this company?
  • Location Costa Mesa, CA
    Min. Project Size $10,000 +
    Employees 10 - 49
    Location Costa Mesa, CA
    Min. Project Size $10,000 +
    Employees 10 - 49
    Service Areas
    Branding
    Content Marketing
    Public Relations
    Marketing Strategy
    Branding Content Marketing Public Relations Marketing Strategy
    Service Areas
    Branding
    Content Marketing
    Public Relations
    Marketing Strategy
    Branding Content Marketing Public Relations Marketing Strategy
    “They genuinely care!"
    • Chief of Staff & VP of Marketing, Goodwill of Orange County
    • “They genuinely care!"
      • Chief of Staff & VP of Marketing, Goodwill of Orange County
    Location Costa Mesa, CA
    Min. Project Size $10,000 +
    Employees 10 - 49
    ABOUT

    Idea Hall is a public relations company. They specialize in public relations, branding, marketing strategy, social media marketing, and more and were established in 2003.

    “They genuinely care!"
    • Chief of Staff & VP of Marketing, Goodwill of Orange County
    • “They genuinely care!"
      • Chief of Staff & VP of Marketing, Goodwill of Orange County
  • Location Yorba Linda, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Yorba Linda, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Content Marketing
    Web Design
    Branding
    Graphic Design
    Content Marketing Web Design Branding Graphic Design
    Service Areas
    Content Marketing
    Web Design
    Branding
    Graphic Design
    Content Marketing Web Design Branding Graphic Design
    “I found their professionalism and friendliness a really enjoyable experience."
    • Founder, Ark Wealth Advisors LLC
    • “I found their professionalism and friendliness a really enjoyable experience."
      • Founder, Ark Wealth Advisors LLC
    Location Yorba Linda, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    Digital marketing partners have become essential for brands in every industry, and U.S.-based Red Mallard has become one of the most trusted sources for content marketing and more for brands that include DXP and many others.

    Whether expanding on an existing strategy or serving brands that are starting from zero, Red Mallard delivers real results. It’s what’s made them a go-to name in digital marketing and continue to expand their client list to include companies like The Pizza Press.

    “I found their professionalism and friendliness a really enjoyable experience."
    • Founder, Ark Wealth Advisors LLC
    • “I found their professionalism and friendliness a really enjoyable experience."
      • Founder, Ark Wealth Advisors LLC
  • Location Valencia, CA
    Min. Project Size $1,000 +
    Employees 250 - 999
    Location Valencia, CA
    Min. Project Size $1,000 +
    Employees 250 - 999
    Service Areas
    Search Engine Optimization
    Pay Per Click
    Web Design
    Branding
    Search Engine Optimization Pay Per Click Web Design Branding
    Service Areas
    Search Engine Optimization
    Pay Per Click
    Web Design
    Branding
    Search Engine Optimization Pay Per Click Web Design Branding
    “I would not recommend them.”
    • Owner, Lighting & Sprinkler Company
    • “I would not recommend them.”
      • Owner, Lighting & Sprinkler Company
    Location Valencia, CA
    Min. Project Size $1,000 +
    Employees 250 - 999
    ABOUT

    Founded in 2001, Scorpion is a midsize SEO services firm. Their services include search engine optimization, pay per click, web design, branding, and more.

    “I would not recommend them.”
    • Owner, Lighting & Sprinkler Company
    • “I would not recommend them.”
      • Owner, Lighting & Sprinkler Company
  • Location Los Angeles, CA
    Min. Project Size $10,000 +
    Employees 50 - 249
    Location Los Angeles, CA
    Min. Project Size $10,000 +
    Employees 50 - 249
    Service Areas
    Advertising
    Content Marketing
    Social Media Marketing
    Branding
    Advertising Content Marketing Social Media Marketing Branding
    Service Areas
    Advertising
    Content Marketing
    Social Media Marketing
    Branding
    Advertising Content Marketing Social Media Marketing Branding
    Woosper is an interactive and research-based digital agency that holds a strong faith in the working of digital strategies, not the product alone. We provide customized digital solutions for our…

    • Woosper is an interactive and research-based digital agency that holds a strong faith in the working of digital strategies, not the product alone. We provide customized digital solutions for our…

    Location Los Angeles, CA
    Min. Project Size $10,000 +
    Employees 50 - 249
    ABOUT

    Woosper is a midsize advertising company. They specialize in advertising, marketing strategy, search engine optimization, social media marketing, and more and were established in 2010. The company is in Los Angeles, California.

    Woosper is an interactive and research-based digital agency that holds a strong faith in the working of digital strategies, not the product alone. We provide customized digital solutions for our…

    • Woosper is an interactive and research-based digital agency that holds a strong faith in the working of digital strategies, not the product alone. We provide customized digital solutions for our…

  • Location Costa Mesa, CA
    Min. Project Size $10,000 +
    Employees 10 - 49
    Location Costa Mesa, CA
    Min. Project Size $10,000 +
    Employees 10 - 49
    Service Areas
    Content Marketing
    Video Production
    Branding
    Graphic Design
    Content Marketing Video Production Branding Graphic Design
    Service Areas
    Content Marketing
    Video Production
    Branding
    Graphic Design
    Content Marketing Video Production Branding Graphic Design
    “We achieved measurable, tangible results and exceeded our organization-wide goals for the first time in seven years."
    • Senior Managing Dir Performance Marketing, Teach for America
    • “We achieved measurable, tangible results and exceeded our organization-wide goals for the first time in seven years."
      • Senior Managing Dir Performance Marketing, Teach for America
    Location Costa Mesa, CA
    Min. Project Size $10,000 +
    Employees 10 - 49
    ABOUT

    With a passion for both strategy and design, Column Five has provided branding work for clients like Pacific Life and Visage. Based in SoCal and founded in 2009, Column Five brings a long history of success to each project they complete.

    When Applied Innovations was just a new unit of the University of California looking to make an impact, Column Five created not only their recognizable logo but the entirety of their branding and customer-facing presence. The result was a splashy entrance into the university space orchestrated entirely by Column Five designers and strategists.

    “We achieved measurable, tangible results and exceeded our organization-wide goals for the first time in seven years."
    • Senior Managing Dir Performance Marketing, Teach for America
    • “We achieved measurable, tangible results and exceeded our organization-wide goals for the first time in seven years."
      • Senior Managing Dir Performance Marketing, Teach for America
  • Location San Marino, CA
    Min. Project Size $5,000 +
    Employees Freelancer
    Location San Marino, CA
    Min. Project Size $5,000 +
    Employees Freelancer
    Service Areas
    UX/UI Design
    Product Design
    Branding
    Business Consulting
    UX/UI Design Product Design Branding Business Consulting
    Service Areas
    UX/UI Design
    Product Design
    Branding
    Business Consulting
    UX/UI Design Product Design Branding Business Consulting
    Worked with this company?
    Location San Marino, CA
    Min. Project Size $5,000 +
    Employees Freelancer
    ABOUT

    In San Marino, California, Upside Studio is a small UX agency. The team offers ux/ui design, product design, branding, business consulting, and more.

    Worked with this company?
  • Location Pasadena, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    Location Pasadena, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    Service Areas
    Email Marketing
    Market Research
    Marketing Strategy
    Branding
    Email Marketing Market Research Marketing Strategy Branding
    Service Areas
    Email Marketing
    Market Research
    Marketing Strategy
    Branding
    Email Marketing Market Research Marketing Strategy Branding
    Marketing Partner LLC is an digital marketing agency that offers a range of digital marketing services, including social media marketing, link building, search engine optimization, website…

    • Marketing Partner LLC is an digital marketing agency that offers a range of digital marketing services, including social media marketing, link building, search engine optimization, website…

    Location Pasadena, CA
    Min. Project Size $5,000 +
    Employees 2 - 9
    ABOUT

    Marketing Partner LLC is an email marketing company established in 2009. In Pasadena, California, the team focuses on email marketing, market research, marketing strategy, branding, and more.

    Marketing Partner LLC is an digital marketing agency that offers a range of digital marketing services, including social media marketing, link building, search engine optimization, website…

    • Marketing Partner LLC is an digital marketing agency that offers a range of digital marketing services, including social media marketing, link building, search engine optimization, website…

  • Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees Freelancer
    Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees Freelancer
    Service Areas
    Web Design
    Direct Marketing
    Branding
    Logo
    Web Design Direct Marketing Branding Logo
    Service Areas
    Web Design
    Direct Marketing
    Branding
    Logo
    Web Design Direct Marketing Branding Logo
    Worked with this company?
    Location Los Angeles, CA
    Min. Project Size $1,000 +
    Employees Freelancer
    ABOUT

    OBC Professional Web Designs, a web design agency, is based in Los Angeles, California. They provide web design, direct marketing, branding, logo, and more and were founded in 2003.

    Worked with this company?
Need Help Finding a Company?
Brand Consulting Firms in Los Angeles FAQ
How Do I Create a Brand Identity for My Business?

Here are 5 steps to help you create a brand identity for your business:

  1. Research your audience
  2. Analyze your competitors
  3. Define a unique selling proposition (USP)
  4. Practice on-brand messaging
  5. Implement your brand consistently

Research Your Audience

Think seriously about the kind of customers you want to attract. Different customers require different brand identities. For example, developing a brand identity that is sporty is much different than developing a brand identity that is cutting-edge and technological. Make sure your business creates a brand identity that fits an audience of consumers.

Analyze Your Competitors

Creating a brand identity not only requires fine-tuning your brand but also requires comparing your brand positioning to that of your competitors. Research which marketing channels, logos, colors, slogans, and taglines your competitors use to find a niche for your brand.

Define a Unique Selling Proposition (USP)

A unique selling proposition is what makes a company different from its competitors. Why should customers buy from you? What motivates and frustrates your customers? Why do customers choose your products instead of what competitors offer?

Practice On-Brand Messaging

There’s no use having a brand if you get away from it. Brand identity is exercised through marketing materials, slogans, and logos. Make sure you use all of these components to further your brand message. Brand identity requires formalized guidance on how to use and deploy slogans, logos, colors, photos, graphics, and even word choice.

Implement Your Brand Consistently

Make sure to keep your brand elements consistent across various platforms. This means that your business’s Facebook account and website should have the same logos, colors, and language.

What Are Some Branding Ideas?

Businesses can deploy 8 or more branding ideas to advance their goals, including:

  1. Having a good logo
  2. Creating a business URL
  3. Using a custom hashtag
  4. Having contests on social media accounts
  5. Editing photos
  6. Tagging customers on social media
  7. Creating unique graphics
  8. Using a company slogan
What Is Product Branding?

Product branding is what it sounds like – a process through which companies build a comprehensive brand for a specific product.

Product branding promotes specific products. Individual products develop their own taglines, slogans, logos, and even social media pages. An example of product branding comes from Coca-Cola. Coca-Cola owns Sprite, which is its own brand. But Sprite’s brand falls under the Coca-Cola brand. Through separate commercials, websites, social media accounts and logos, Coca-Cola is strengthened by its relationship with Sprite.

Why Is Product Branding Important?

Product branding is important for 3 main reasons:

  1. Makes the purchasing process easier for customers: Consumers are able to understand the specific benefits of certain products, even if the products are owned by the same company.
  2. Captures a submarket: Product branding allows companies to carve out a special, specific place in the market. A company like Coca-Cola mostly sells soft drinks but can also sell water and sports drinks such as Powerade when they use product branding.
  3. Helps insulate the company from failure: If Coca-Cola were to introduce a new sports drink called Coca-Cola Sport and nobody bought it, the company as a whole would be embarrassed. Instead, Coca-Cola can release new products with a different name and insulate the company from failure.